VP of Marketing & Growth — AI-Driven Strategy

Fortive; Oregon; Hybride; USD 160 000 - 298 000; Plein temps

Avantages offerts par ce poste

Medical

Dental

Vision

Life Insurance

HSA

401(k)

Résumé du poste

ServiceChannel, a Fortive company, is seeking a Vice President of Marketing to lead strategy, planning and execution to drive growth. You will manage a team and agencies, partner with Sales, Operations, Product and Customer Success to achieve go-to-market, revenue and retention goals.

You will bring 15+ years in B2B marketing, with 6+ years leading multi-discipline teams, and a track record of driving inbound/outbound demand, AI-driven campaigns, and cross-functional collaboration in a

Qualifications

• 15+ years of B2B high-tech marketing experience.
• At least 6 years leading a multi-discipline marketing function.
• Enterprise and mid-market marketing experience required.
• Strong data-driven and KPI-focused mindset.
• Experience with marketing automation platforms (Salesforce, HubSpot).

Responsabilités

• Own the Marketing function, annual planning, budget, and execution.
• Define strategy and channel mix aligned with company goals.
• Lead AI/LLM-driven marketing initiatives and integrate tools.
• Oversee events, digital demand gen, and lifecycle campaigns.
• Build and manage a high-performing marketing team and agencies.
• Collaborate with Sales, Product, and Customer Success.

Connaissances

Marketing leadership

B2B high-tech marketing

Multi-channel demand gen

AI/LLM marketing

Data-driven marketing

Salesforce & HubSpot

Team-building

Formation

BA/BS degree

MBA preferred

Outils

Salesforce

HubSpot

Description du poste

ServiceChannel, a Fortive company, is seeking a Vice President of Marketing to lead strategy, planning and execution to drive growth. You will manage a team and agencies, partner with Sales, Operations, Product and Customer Success to achieve go-to-market, revenue and retention goals.

You will bring 15+ years in B2B marketing, with 6+ years leading multi-discipline teams, and a track record of driving inbound/outbound demand, AI-driven campaigns, and cross-functional collaboration in a