VP of Marketing, E-Comm & AI-Driven Growth

OpenLoop Health, Inc.; United States; Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, Dental, and Vision plans

Flexible Spending/Health Savings Accounts

Flexible PTO

401(k) + Company Match

Life Insurance

Pet insurance

Job summary

A telehealth solutions company is seeking a VP, Marketing, eComm to establish its eComm marketing organization and drive growth. The ideal candidate will have over 10 years of experience in DTC or e-commerce marketing, demonstrating proficiency in AI-driven marketing operations and campaign execution. Responsibilities include managing a high-performing team, executing multi-channel campaigns, and optimizing customer journey strategies. The position offers benefits including health plans and 401(k) match.

Qualifications

• 10+ years of marketing experience focused on DTC or E-commerce.
• Proven experience with AI-driven marketing operations.
• Deep understanding of metrics such as CAC, LTV.

Responsibilities

• Establish and lead the eComm marketing organization.
• Execute complex campaigns across multiple channels.
• Own the full customer journey including email and SMS strategies.
• Manage analytics infrastructure using advanced statistical models.

Skills

Direct-to-Consumer marketing

E-commerce management

AI-driven marketing operations

Customer acquisition cost analysis

Life time value metrics

Campaign execution

Job description

A telehealth solutions company is seeking a VP, Marketing, eComm to establish its eComm marketing organization and drive growth. The ideal candidate will have over 10 years of experience in DTC or e-commerce marketing, demonstrating proficiency in AI-driven marketing operations and campaign execution. Responsibilities include managing a high-performing team, executing multi-channel campaigns, and optimizing customer journey strategies. The position offers benefits including health plans and 401(k) match.