Director of Marketing

Black Dragon Capital; United States; A distancia; USD 180.000 - 260.000; Jornada completa

Descripción de la vacante

Black Dragon Capital LLC, a growth-oriented private equity firm, seeks a Director of Marketing to shape and execute the firm’s overarching marketing strategy across portfolio companies. This senior leader will drive brand messaging, market expansion, and risk-mitigated communications while managing a global marketing team.

The ideal candidate has 10–15 years in marketing with senior leadership in financial services and experience in broadcasting, with strong event management and data-driven

Formación

• 10–15 years of marketing experience with at least 5 years in senior leadership within financial services.
• Bachelor’s degree in Marketing, Business, Communications, or related field; MBA or advanced degree preferred.
• Proven success in event management, PR, social media strategy, and brand development at a corporate level.
• Strong leadership with experience managing cross-functional remote teams and driving performance.
• Exceptional strategic thinking and problem-solving abilities, with flexibility to pivot.

Responsabilidades

• Strategic leadership and vision aligning marketing with corporate objectives.
• Oversee events, conferences, investor meetings, and industry-specific gatherings.
• Manage PR, media relations, partnerships, and crisis communications.
• Direct brand management and consistency across portfolio companies.
• Lead social media strategy to boost engagement and stakeholder reach.
• Monitor performance analytics and report ROI of campaigns.

Conocimientos

Marketing leadership

Financial services

B2C marketing

Brand development

Social media strategy

Public relations

Data analytics

Remote team leadership

Educación

Bachelor's degree in Marketing

MBA or advanced degree

Descripción del empleo

Job Title: Director of Marketing

COMPANY BACKGROUND

Black Dragon Capital LLC (BDC) is a unique growth-oriented private equity firm focused on investing in areas where information technology is enabling the disruption of industries by allowing a faster, better and more economically compelling way to solve industry issues. We seek to benefit from a diverse perspective combined with high performance operating and investment executives. We hire and promote based on merit, without bias, and make a genuine effort to ensure we have a diversified team that aligns with the diversity of our portfolio companies and their clients. We intend to maintain over 65% of our team members as culturally or gender diverse and work hard to foster a supportive and welcoming workplace. Bringing a leadership and advisory group of successful entrepreneurs, former operators and deal making experience, Black Dragon’s team has a track record of building market leading companies, driving above market returns and accelerating growth and profitability through its distribution connections, strategic advice, and active participation within our investments, primarily in financial technologies, eCommerce, and sports and media technology markets.

Role Overview:

Reporting to the COO – Dragon Performance Group, the Director of Marketing will be a visionary leader responsible for creating and executing the overarching marketing strategy for the firm and its portfolio companies. This senior leadership position requires a dynamic and adaptable individual who can seamlessly integrate marketing strategies into the business model of a private equity firm while supporting growth objectives across multiple industries.

The ideal candidate will be innovative, resilient, and able to thrive in fast paced, high-pressure environments. Experience at the highest levels of the Financial Services industry, with additional expertise in the Broadcast Media sector, as well as working knowledge of B2C marketing, will be a significant advantage. The Director of Marketing will also be responsible for overseeing a growing global team, managing key marketing functions, and ensuring consistent brand messaging and risk mitigation strategies across all communications.

Key Responsibilities:

• Strategic Leadership & Vision:

• Work closely with executive leadership, investment teams and portfolio leaders, to align marketing strategies with business objectives.

• Serve as a trusted advisor to portfolio companies, guiding them in marketing best practices, brand development, and market expansion.

• Support the marketing strategy for the founder’s non-profit, Foundation for A Bright Future

• Lead and foster a culture of collaboration, innovation, and resilience within the marketing team.

• Event Management:

• Oversee boutique, medium and large-scale event planning and execution, including conferences, investor meetings, and industry-specific events, to promote the firm and portfolio companies.

• Manage public relations efforts to build the firm’s brand reputation, leveraging media relationships, strategic partnerships, and crisis communication tactics.

• Brand Management & Social Media:

• Develop and oversee the brand strategy for the firm and its portfolio companies, ensuring consistent messaging and visual identity.

• Promote Black Dragon as a unique, next generation approach to Private Equity and as the preeminent PE firm in our primary sectors. Additionally, preserving and positioning the firm’s executives and partners as thought leaders in these spaces.

• Direct social media strategy to increase engagement, reach key stakeholders, and create compelling content that supports business goals.

• PR Strategy & Risk Mitigation:

• Manage public relations efforts to build the firm’s brand reputation, leveraging media relationships, strategic partnerships, and crisis communication tactics.

• Proactively identify and address potential risks related to brand reputation and marketing campaigns.

• Performance Analytics & Reporting:

• Monitor, analyze, and report on the effectiveness of marketing campaigns, adjusting strategies as needed to optimize results and ROI.

• Use data-driven insights to refine and improve marketing approaches across all channels.

Qualifications Required:

• A minimum of 10-15 years of experience in marketing, with at least 5 years in senior leadership positions within the Financial Services Industry; experience in Broadcast Media is a plus. B2C experience also a plus.

• Bachelor’s degree in Marketing, Business, Communications, or a related field; MBA or advanced degree a plus.

• Demonstrated success in event management, PR, social media strategy, and brand development at a corporate level.

• Strong leadership abilities with experience managing cross-functional remote teams and driving performance across diverse groups.

• Exceptional strategic thinking and problem-solving capabilities, with the flexibility to pivot when needed.

Location: Remote.