VP of Installation - Roofline

Leaf Home, LLC.; Toledo (OH); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Industry-leading compensation

Comprehensive medical, dental, and 401

Retirement savings with company match

Paid parental leave & generous PTO

On-site fitness & meal delivery

Employee resource groups

Job summary

Leaf Home seeks a results-driven VP of Installation – Roofline to own end-to-end installation operations across North America. You will lead a distributed field organization, ensure quality and customer experience, and drive profitability in a fast-growing home improvement business.

The role demands strategic vision, cross-functional leadership, and the ability to translate plans into actionable targets across multiple offices and markets. Travel is expected as part of leadership across regions.

Qualifications

• 10-15 years in field installation, field service, construction or multi-site operations with 7+ years leading leaders.
• Proven experience leading large-scale multi-market operations with accountability for quality, productivity, customer experience, and performance.
• Experience establishing and optimizing installation processes, performance metrics, and operations controls to support growth.

Responsibilities

• Standardize installation processes across offices; build KPIs, scorecards, and controls; run weekly revenue/backlog/wait time reviews.
• Lead and develop senior/regional installation leaders; drive hiring, onboarding, retention; set hiring priorities from capacity plan.
• Own installation quality and customer experience from scheduling to completion; reduce rework and warranty claims; manage escalations.
• Own installation P&L including labor, materials, overhead; manage budgets; drive productivity and cost per install.
• Set and communicate multi-year Roofline installation strategy; translate annual plan into targets.
• Foster high-performance, safety-first culture; lead change in the field; promote daily run-rate management.
• Lead new office openings and rollout of new tech/operating models; ramp new offices to meet minimum volume.
• Collaborate with Sales, Operations, Supply Chain, Finance, and Customer Care; provide updates on performance and KPIs.

Skills

Strategic leadership

P&L management

Field operations

Cross-functional collaboration

Executive communication

Education

Bachelor's degree in Business Administration or related field

Tools

CRM systems (e.g., Salesforce)

Scheduling/Field service software

Job description

About Leaf Home

At Leaf Home, we are powered by people on a single mission to make homeownership easy. We’ve crafted a team of the very best to ensure we make a difference by winning every day. In addition to serving our customers, Leaf Home strives to build a welcoming and inclusive workplace. We are proud to be a certified Great Place to Work® as well as a multi-year recipient of Top Workplaces recognition. From competitive medical benefits to people-focused committees like the Women’s Committee, Diversity & Inclusion Committee, and VetConnect, we are dedicated to making Leaf Home a workplace where you can win every day. Come grow your career with us.

Why Leaf Home

• We Win – Being driven every day to win is who we are
• People Powered – Recognized as a top Ohio and U.S. workplace by Great Place to Work®, Energage, and more
• Family Feel with Enterprise-Level Resources – You are important to us, and we’ve built a culture you’ll love
• Support – Inclusion, sustainability, and reliability surround everything we do
• Personal Growth – Dedicated to providing resources and encouragement for employee growth
• Mobility – Locations throughout the U.S. and Canada, with continued expansion

Position Summary

Leaf Home is one of North America's largest direct-to-consumer home improvement companies, with brands spanning gutter protection, roofing, waterproofing, bath, water treatment, and stairlifts. We serve homeowners across the U.S. and Canada through 250+ local offices and thousands of team members. Roofline, our gutter protection business, operates 100 + offices and a field team of more than 1,000 installers and installation leaders. The VP of Installation – Roofline owns production end to end: quality, productivity, customer experience, and installation P&L for our Leaf Filter vertical. This executive builds and runs the systems, processes, metrics, and controls that let a large, distributed, multi-location workforce perform consistently as the business scales. Just as important, this leader is a cultural driver: someone the field teams trusts, follows, and want to work for.

We are looking for a seasoned operations executive with a passion for quality and customer experience who has led large field organizations across many markets, scaled operations through growth and change, and pairs rigor in systems and process with people leadership that earns credibility in the field.

Essential Duties And Responsibilities

• Systems, process, and operating cadence. Standardize installation processes across all offices. Build the KPIs, scorecards, and operating controls that drive consistent execution, and design them to scale with new offices and volume. Run a weekly operating review of revenue, backlog, and wait times.
• Leadership and talent. Lead and develop senior and regional installation leaders. Build bench strength and succession, and drive installer recruiting, onboarding, and retention. Set installer hiring priorities from the capacity plan.
• Quality and customer experience. Own installation quality and the customer experience from scheduling through completion. Reduce rework, service calls, and warranty claims, and resolve escalations. Keep customer wait times within standard and prevent aged backlog
• P&L and productivity. Own the installation P&L, including labor, materials, and overhead. Set and manage budgets, improve crew productivity and cost per install, and hold leaders accountable to targets. Own installed revenue against plan and bring every office to the minimum monthly volume standard.
• Strategy and vision. Set and communicate the multi-year strategy for Roofline installation in line with company goals. Translate the annual plan into regional and office targets.
• Culture. Create a high-performance, safety-first, collaborative culture that field teams buy into, and lead change visibly in the field. Build a habit of daily run-rate management and fast escalation.
• Growth and expansion. Lead new office openings, integrations, and rollout of new technology and operating models across the field. Ramp new offices to the minimum monthly volume standard.
• Cross-functional partnership and reporting. Partner with Sales, Operations, Supply Chain, Finance, and Customer Care. Give senior leadership regular updates on performance, forecasts, and KPIs.

Experience And Minimum Qualifications

• 10-15 years of progressive field installation, field service, construction or multi-site operations and 7+ years leading leaders.
• Proven experience leading large-scale, multi-market installation or field service operations, with accountability for quality, productivity, customer experience, and operational performance.
• Strong experience establishing and optimizing installation processes, performance metrics, and operations controls to support growth and scalability.
• Led adoption of field systems or technology (for example CRM, scheduling, or field service platforms) across a large organization.
• Partnered effectively with Sales, Operations, Supply Chain, Finance, and Customer Service
• Owned or co-owned an operating P&L, including budgeting, forecasting, and labor and material cost management.
• Demonstrated success building and leading high-performing field-based teams, developing leaders and driving consistent execution across geographically dispersed locations.
• Proven ability to partner cross-functionally with Sales, Operations, Supply Chain, and Customer Care teams to improve installation performance and achieve business objectives.
• Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities Or Certifications

• Bachelor’s degree in Business Administration, Operations Management, Construction Management, or a related field.
• Experience supporting organizational transformation, including implementation of new technologies, systems, or operating models across a large field organization.
• Experience in home improvement, home services, or another direct-to-consumer, in-home business.
• Lean, Six Sigma, or other continuous improvement training.
• Experience managing a mix of employee and subcontracted installation labor.

Travel Requirements

• Overnight travel is required (50%)

Overtime/Additional Hours Requirements

• Additional and non-standard hours may be required (exempt).

Physical Requirements

• Normal office environment.
• Performs indoor work in a climate-controlled environment.
• Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time.

Are We Your Company?

Focused On Growth Leaf Home Is Dominating The Home Improvement Industry As We Continue To Grow. We Work Hard And Play Harder. With Offices Across The U.S. And Canada, Our Diverse Team Spans Marketing, Sales, Installation, And Service. We Are Committed To Employee Growth Through

• Innovating, Always – Providing cutting-edge solutions for employees and customers
• Partnering with Our Customers – Building trusted relationships at the core of everything we do
• Empowering Employees – Creating opportunities for growth and success in a supportive environment
• Supporting Our Communities – Giving back to the places our customers and employees call home

What We Offer

• Industry-leading compensation package
• Competitive medical, dental, and vision benefits after 60 days
• Retirement savings plan with company match
• Paid parental leave and generous paid time off programs
• On-campus fitness programs and meal delivery services
• Comprehensive health, wellbeing, financial wellness, and childcare benefits
• Opportunities for growth and advancement

Additional Perks

• Employee assistance program with 24/7 legal, financial, and counseling support
• Employee discount marketplace with thousands of savings options
• Flexible Gym membership
• Employee resource groups, including VetConnect and the Women’s Committee

Awards and Recognition

Leaf Home Has Been Recognized As a Top Workplace By The Plain Dealer, Is a Multi-year Recipient Of Top Workplaces USA By Energage, And Is Great Place To Work® Certified™. Additional Recognitions Include

• Remodeling 550 list placements
• Qualified Remodeler Top 500 rankings
• Smart Culture Awards for employee-focused culture
• Inc. 5000 and Inc. 5000 Regionals: Midwest growth recognition

For a full list of awards, visit www.leafhome.com/press/.

Diversity and Equal Opportunity

Leaf Home is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. Employment decisions are made without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, genetic information, veteran status, or disability, in accordance with applicable law.

Americans With Disabilities A D Statement And Contact

Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre‑employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [e-mail].