VP of Growth & PLG Leadership (Remote)

ABC Financial Services

Oregon

Hybrid

USD 210,000 - 230,000

Full time

6 days ago
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Benefits offered by this job

Open PTO policy
Days off together
Parental leave
Pawternity leave
Best Life Perk
Medical coverage
Dental coverage
Vision coverage
EAP
Calm App subscription

Job summary

ABC Fitness is seeking a seasoned Growth Leader to own the full customer lifecycle, drive global strategy, and accelerate revenue growth across Trainerize and FitMetrics. This VP-level role partners with Product, Marketing, Finance and Engineering to optimize activation, retention and expansion while building scalable growth playbooks and governance frameworks.

Ideal candidates have 10+ years in growth, strong analytics, and proven success with AI-enabled growth.

Qualifications

  • 10+ years in product-led growth or growth marketing at VP level or higher.
  • Proven experience owning the full customer journey and delivering measurable outcomes.
  • Strong analytics, forecasting, experimentation and data-driven decision making.
  • Experience applying AI in growth, with governance and measurable impact.

Responsibilities

  • Define and execute growth strategy across channels and regions.
  • Own new MRR, activation, retention, and expansion targets with stakeholders.
  • Lead lifecycle programs from onboarding to expansion and renewal.
  • Oversee full-funnel conversion, CRO, and web optimization initiatives.
  • Build an operating system for growth reviews, reporting and scenario planning.
  • Collaborate with Product, Marketing, Finance, and Customer Success.

Skills

Growth strategy
CRO
Lifecycle marketing
Analytics
Paid acquisition
AI-enabled growth
Cross-functional leadership
Product-Lead Growth

Job description

ABC Fitness is seeking a seasoned Growth Leader to own the full customer lifecycle, drive global strategy, and accelerate revenue growth across Trainerize and FitMetrics. This VP-level role partners with Product, Marketing, Finance and Engineering to optimize activation, retention and expansion while building scalable growth playbooks and governance frameworks.

Ideal candidates have 10+ years in growth, strong analytics, and proven success with AI-enabled growth.

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