Remote VP of Growth Marketing — AI-Driven Growth Leader

ABC Financial Services; Austin (TX); Remote; USD 210,000 - 230,000; Full time

Benefits offered by this job

Open PTO policy

Parental & Pawternity Leave

Medical/Dental/Vision coverage

EAP

Remote-friendly

Job summary

ABC Fitness is seeking a Growth Leader to drive global PLG and revenue growth across Trainerize and FitMetrics. You will own the growth engine, oversee analytics, and partner with Product, Marketing, Finance, and Customer Success to maximize new MRR, activation, and retention.

You will lead a high-performing team, shape multi-channel growth plans, and institutionalize AI-driven capabilities to accelerate scalable growth, while maintaining governance and data integrity across systems.

Qualifications

• 10+ years in product-led growth, growth marketing, or equivalent, with leadership experience at VP level.
• Proven ability to own full customer journey and drive measurable outcomes across activation, onboarding, conversion, retention and expansion.
• Strong analytics, forecasting and dashboarding skills with experience in executive reporting.

Responsibilities

• Own new MRR, expansion and growth targets across products and regions with stakeholders.
• Lead growth strategy across channels including paid and organic, with governance and budget pacing.
• Own CRO and funnel optimization from discovery to activation and conversion.
• Scale lifecycle programs with segmentation and personalization standards, partnering with Product and Customer Success.

Skills

AI-enabled growth

Growth strategy

Cross-functional leadership

Executive analytics

Product-led growth

Job description

ABC Fitness is seeking a Growth Leader to drive global PLG and revenue growth across Trainerize and FitMetrics. You will own the growth engine, oversee analytics, and partner with Product, Marketing, Finance, and Customer Success to maximize new MRR, activation, and retention.

You will lead a high-performing team, shape multi-channel growth plans, and institutionalize AI-driven capabilities to accelerate scalable growth, while maintaining governance and data integrity across systems.