VP of Growth Marketing & ABM Strategy

JPMorgan Chase; Plano (TX); On-site; USD 210,000 - 290,000; Full time

Benefits offered by this job

Health care

Retirement plan

Backup childcare

Tuition reimbursement

Mental health support

Financial coaching

Job summary

JPMorgan Chase is seeking a Vice President, Growth Marketing-Corporate & Investment Banking within the Payments Sales Marketing team to drive ABM-led growth and data-driven opportunities that elevate client engagement and pipeline velocity. You will bridge marketing strategy with executable plans across segments, channels, and regions.

Lead cross-functional teams, partner with AIM, and translate insights into scalable programs that measurably impact Payments sales outcomes.

Qualifications

• Significant B2B marketing experience with a proven track record of developing and optimizing multi-channel programs using the full marketing mix.
• Demonstrated ability to create and run full-funnel marketing programs for targeted account strategies, with clear KPIs and a focus on measurable outcomes.
• Strong stakeholder management skills and comfort operating in a highly matrixed, globally dispersed organization.
• Strong command of marketing channels and the KPIs that drive success.
• Exceptional communication, influencing, negotiation, and interpersonal skills.
• Strong project management skills; proactive, comfortable with ambiguity, and able to drive work forward across multiple teams.

Responsibilities

• Develop and oversee targeted growth initiatives across priority segments, such as one-to-many account-based marketing.
• Partner with AIM to develop audience segmentation and targeting approaches, performance frameworks, and reporting.
• Evaluate program performance, capture learnings, and translate insights into actionable recommendations that improve results.
• Partner with Segment Marketing Leads and Content and Analytics teams to align growth priorities and ensure programs connect to client needs and business objectives.
• Establish best practices, playbooks, and operating frameworks that strengthen growth marketing capabilities.

Skills

B2B marketing

Full-funnel marketing

Multi-channel programs

Stakeholder management

KPIs and performance

Communication skills

Project management

Collaboration across teams

Education

Bachelor's degree in marketing or related field

Job description

JPMorgan Chase is seeking a Vice President, Growth Marketing-Corporate & Investment Banking within the Payments Sales Marketing team to drive ABM-led growth and data-driven opportunities that elevate client engagement and pipeline velocity. You will bridge marketing strategy with executable plans across segments, channels, and regions.

Lead cross-functional teams, partner with AIM, and translate insights into scalable programs that measurably impact Payments sales outcomes.