VP Marketing

Cast AI; United States; Remote; USD 180,000 - 250,000; Full time

Benefits offered by this job

Flexible remote-first

Equity

Learning budget

Team events budget

Equipment budget

Job summary

Cast AI is seeking a VP Marketing to translate product leadership and momentum into durable growth. You will own global marketing strategy, budget, and operating model, leading an international team across Product Marketing, Demand Gen, Digital, Content, Field and Partner Marketing, Customer Marketing, Lifecycle, and Marketing Ops.

Report to the CEO and drive measurable revenue outcomes. You will connect market understanding with positioning, demand creation, and sales activation, working with

Qualifications

• Significant B2B technology marketing leadership experience in a high-growth SaaS, cloud infrastructure, developer tools, data, AI, or enterprise software company.
• Experience building or transforming global marketing organizations with strong functional leadership.
• Direct accountability for qualified pipeline, customer acquisition, revenue contribution, and marketing efficiency.
• Depth across both Product Marketing and Demand Generation with alignment across channels and lifecycle.

Responsibilities

• Define market and go-to-market strategy for Cast AI globally.
• Build a predictable demand and pipeline engine across regions and programs.
• Lead the marketing organization, budget, and agency strategy.
• Create an accountable customer journey from awareness to revenue.
• Build an AI-native marketing organization with automation and clear ownership.
• Measure impact and drive revenue outcomes with executives and cross-functional teams.

Skills

B2B tech marketing leadership

Global marketing orgs

Pipeline ownership

Product marketing

Demand generation

AI marketing

Executive communication

Cross-functional leadership

Job description

Why Cast AI?

Cast AI is an automation platform that operates cloud-native and AI infrastructure at scale. By embedding autonomous decision-making directly into Kubernetes and cloud environments, Cast AI continuously optimizes performance, reliability, and efficiency in production.

The old way doesn't work. As Kubernetes and AI environments grow, manual decisions don’t. Cast AI replaces tickets, alerts, and manual tuning with continuous automation that adapts infrastructure as conditions change. Efficiency and cost savings follow naturally from that automation.

Over 2,100 companies already rely on Cast AI, including Akamai, BMW, Cisco, FICO, HuggingFace, NielsenIQ, Swisscom, and TGS.

Global team, diverse perspectives

We're headquartered in Miami, but our impact is international. We take a global and intentional approach to diversity. Today, Cast AI operates across 34 countries spanning Europe, North America, Latin America, and APAC, bringing a wide range of perspectives into how we build and lead.

Unicorn momentum

In January 2026, we achieved unicorn status with a strategic investment from Pacific Alliance Ventures, the corporate venture arm of Shinsegae Group (a $50+ billion Korean conglomerate). Our valuation now exceeds $1 billion, and we're just getting started.

Join us as we build the future of autonomous infrastructure.

About the role

We are looking for a VP Marketing to turn Cast AI’s product leadership and market momentum into durable,measurable growth.

This is the company’s senior global marketing leadership role. You will own global marketing strategy, organization,budget, agency investment, and operating model. You will lead an existing international team across Product Marketing, Demand Generation, Digital, Content, Field and Partner Marketing, Customer Marketing, Lifecycle, andMarketing Operations, developing the structure and capabilities required for our next stage.

You will connect market and customer understanding with clear positioning, focused demand creation, sales activation, product adoption, and measurable revenue outcomes. You will report directly to the CEO working closelywith Product, Sales, Customer Success, Revenue Operations, and regional leaders.

Requirements:

• Significant B2B technology marketing leadership experience in a high-growth SaaS, cloud infrastructure,developer tools, data, AI, or enterprise software company.
• A record of building or transforming global marketing organizations and developing excellent functionalleaders.
• Direct accountability for qualified pipeline, customer acquisition, revenue contribution, and marketing efficiency.
• Depth across both Product Marketing and Demand Generation, with the judgment to connect category, ICP,narrative, content, channels, lifecycle, and sales activation.
• Experience marketing complex technical products to practitioners, technical leaders, economic buyers, andenterprise buying committees.
• Experience operating across North America, Europe, and additional international markets with strong regionalSales and Field Marketing partnerships.
• Strong financial and operating discipline, including budget ownership, forecasting, prioritization, agencymanagement, and performance reviews.
• Fluency with modern B2B marketing and revenue systems and the ability to distinguish useful measurementfrom dashboard activity.
• Evidence of using AI and automation to improve marketing quality, speed, personalization, or insight.
• Exceptional written and verbal communication. You can make complex infrastructure products clear withoutmaking them simplistic.
• Comfort working directly with founders and executives, challenging assumptions, making decisions withimperfect information, and turning ambiguity into a focused operating plan.
• Fluent English, written and spoken.

Who you are:

• You are a builder and operator. You set strategy and stay close enough to the work to understand what isactually happening.
• You start with customers and business outcomes, not channels, campaigns, or organizational boundaries.
• You are analytical without hiding behind dashboards. You know when the data is strong, when it is incomplete,and what decision can still be made.
• You create clarity and accountability without unnecessary process.
• You hire and develop excellent people, give them meaningful ownership, and hold a high performance bar.
• You are technically curious, low ego, and able to align strong leaders across functions and geographies.

Responsibilities

Define our market and go-to-market strategy

• Own ICP, segmentation, buyer and user understanding, positioning, messaging, category narrative, andcompetitive strategy.
• Translate company and product strategy into clear priorities across products, segments, regions, and routes tomarket.
• Partner with Product Management on launches, adoption, customer discovery, market feedback, and the pathfrom emerging products to repeatable go-to-market motions.

Build a predictable demand and pipeline engine

• Own the global portfolio of demand programs and the marketing contribution to qualified pipeline, customeracquisition, expansion, and revenue.
• Determine the right mix of digital, organic, lifecycle, field, partner, customer, product-assisted, andaccount-based programs based on customer behavior and segment economics.
• Partner with BDR and Sales leadership on acceptance criteria, routing, follow-up, enablement, and feedbackso that demand becomes productive sales activity.
• Give regional teams the autonomy to respond to local markets while operating within one global strategy and measurement system.

Lead the organization and investment

• Set the marketing operating model, budget, organizational design, planning cadence, and performancestandards.
• Develop strong functional leaders, clarify decision rights, hire selectively, and create a culture of highownership and continuous learning.
• Decide where CAST AI should build internal capability and where agencies, contractors, technology, or mediaprovide effective leverage.
• Hold every major investment to a clear audience, intended outcome, owner, and review cadence.

Create an accountable customer journey

• Build a shared view of the journey from initial interest through product evaluation, opportunity, customer,expansion, and advocacy.
• Establish trusted performance definitions and reporting in partnership with Revenue Operations and SalesOperations.
• Use attribution as a decision tool rather than a source of false precision, improving our ability to understandwhich audiences, messages, experiences, and investments create business value.
• Create a continuous learning loop across customer research, product usage, win/loss analysis, campaignperformance, Sales, Product, and Customer Success.

Build an AI-native marketing organization

• Use AI and automation to improve research, content quality, personalization, signal interpretation, campaignexecution, and team productivity.
• Create repeatable workflows that combine automation with clear human ownership, judgment, and review.
• Treat technology as operating leverage, not as a substitute for strategy, customer understanding, ormeasurable outcomes.

What success looks like in the first year

• CAST AI has one clearly understood global marketing strategy connected to company and product priorities.
• Product Marketing provides usable ICPs, positioning, messaging, and enablement for Demand Generation,BDRs, Sales, Product, partners, and regional teams.
• The demand portfolio is focused on the programs and audiences most likely to create qualified pipeline andcustomers.
• Leadership has a reliable view of marketing investment, demand, qualified opportunities, pipeline, customers,and revenue.
• Marketing, Sales, Product, Customer Success, and Revenue Operations operate through an effective cadencewith explicit ownership and closed feedback loops.
• The marketing organization has clear roles, strong leaders, high standards, and the right mix of internalcapability and external support.

What’s in it for you?

• Join a fast-growing company at the forefront of cloud-native automation and Kubernetes technology.
• Enjoy a flexible, remote-first global environment.
• Competitive executive compensation and equity.
• The opportunity to lead global marketing for a category-defining infrastructure company at a major inflection point.
• A real mandate to shape strategy, organization, investment, and how CAST AI goes to market.
• Direct partnership with founders, executives, Product, Sales, and a global team of cloud and AI infrastructure experts.
• Learning budget for your professional and personal growth.
• Team-building budget and company events to connect with your colleagues.
• Equipment budget to ensure you have everything you need.

Hiring process

• Recruiter conversation.
• Interview with the hiring executive.
• Interviews with executive and cross-functional leaders.
• Working session focused on marketing strategy, organization, and operating approach.
• Culture and leadership interview.
• Executive references and standard background check at the final stage.

CAST AI is an equal opportunity employer. We value diverse experiences and perspectives and are committed tobuilding an inclusive global team.

We would like to inform you that a background check may be conducted at the final stage of recruitment through our third-party provider, Checkr.

Cast AI does not provide any form of visa sponsorship/work permit.