VP Group Account Director

Fingerpaint Marketing; Cedar Knolls (NJ); On-site; USD 180,000 - 230,000; Full time

Job summary

Fingerpaint Marketing is seeking a VP, Group Account Director to guide strategic marketing efforts across healthcare segments and manage large client relationships. The role emphasizes leadership, brand strategy, and profitability for the assigned business, with a travel component as noted.

The position requires a strategic mind, strong leadership, and the ability to drive marketing strategy across multiple segments while mentoring junior team members and shaping annual brand plans.

Qualifications

• Bachelor’s degree or higher.
• 15-20 years of experience in a pharmaceutical or healthcare marketing agency.
• Effective presentation, mentorship, and client-facing skills.
• Solid understanding of Veeva systems and client requirements.
• Master of industry trends and guidelines (eg, CAN-SPAM, privacy policy).
• Fluent in market research methodology and approaches.
• Deep knowledge of category and competitive set, and client pipeline.
• Understand FDA rules/regulations and life cycle of a brand; strong grasp of digital advertising formats.
• Understanding of analytics and multichannel strategy.

Responsibilities

• Develop the yearly forecast with project manager/operations.
• Lead new business efforts with partners; mentor junior account team members involved in pitches.
• Provide staffing for the department to balance client needs and agency capacity.
• Deliver strategic client presentations, recommendations, and annual brand plans.
• Master financial tools/processes for account management and ensure continued skill development.
• Mentor junior team members.
• Maintain strong client relationships and drive client satisfaction.
• Identify and cultivate client opportunities and drive organic growth.

Skills

Strategic thinking

Leadership

Client relationship management

Presentation skills

Mentorship

Financial management

Staffing/resource planning

Multi-tasking

Communication

Education

Bachelor’s degree or higher

Tools

Veeva systems

Job description

Reset your expectations of a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It's that curiosity that's at the heart of everything we do. From our legendary people-first culture to the hundreds of Fingerpainters who define us, we've reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate.

The Opportunity: Role Summary

We are seeking a highly motivated and talented VP, Group Account Director to join our dynamic team. This role requires a strategic mind and strong leadership skills. This individual will be instrumental in driving marketing strategy across all segments, influencing multiple or large-scale mid-level client relationships, and managing the workload and profitability of the assigned business. Your knowledge of brand, category, strategy, and marketing is respected from superiors and subordinates alike, influencing decisions across all aspects of the business.

Note: Requires travel.

Key Responsibilities

Core Function:

• Responsible for the development of the yearly forecast, working seamlessly with project manager/operations to predict and adjust month over month.
• Lead new business efforts alongside the partners; offer growth and development opportunities to junior account team members who are part of the pitch process.
• Provide overall staffing for the department to ensure client need and agency capacity are balanced.
• Deliver strategic client presentations, recommendations, and annual brand plans.
• Master the financial tools/processes necessary for a well-running account (financial management, etc), and ensure account team is constantly honing these skills.
• Management and mentorship of junior team members.
• Maintain strong client relationships, ensuring overall satisfaction with the team and agency.
• Identify and cultivate client opportunities; actively seek organic growth and help account leaders do the same.

What You’ll Bring: Required Qualifications

• Education:
  • Bachelor’s degree or higher.
• Experience:
  • 15-20 years of experience in a pharmaceutical or healthcare marketing agency.
  • Effective presentation, mentorship, and client-facing skills.

Specialized Knowledge:

• Solid understanding of Veeva systems and client requirements.
• Master of industry trends and guidelines (eg, CAN-SPAM, privacy policy, etc).
• Fluent in market research methodology and approaches.
• Possess deep knowledge of category and competitive set, as well as client pipeline.
• Understand FDA rules/regulations and life cycle of a brand.Excellent understanding of the digital marketplace and ad formats.
• Understand the role and use of analytics, as well as the elements of a multichannel strategy.

Skills:

• Master of multitasking: ability to run multiple efforts and initiatives with ease.
• Ability to think strategically, creatively, and collaboratively.
• Ability to effectively lead and collaborate with multiple team members.
• Demonstrate expert presentation skills and superior listening skills.
• Expert facilitator who brings clients and teams together to solve problems no matter how big or small the issue.

Preferred Qualifications (Nice to Have)

• Media, analytics, and measurement experience.

Fingerpaint Group provides equal employment [and affirmative action] opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.