VP, Earned Creative & Storytelling

Day One Agency; New York (NY); Híbrido; USD 160.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health Care

Paid Time Off

Summer Fridays

401K

Lifestyle Spending Account

Parental Leave

Commuter Benefits

Referral Bonuses

Employee Referral Bonus

Descripción de la vacante

Day One Agency in New York is seeking a VP, Story (Earned Creative) to lead ambitious, integrated creative work for a luxury financial services client and beyond. This senior role shapes the creative vision and guides teams from ambiguity to a clear, compelling answer.

You’ll partner with strategy, media, PR, social and client leadership to identify opportunities where culture and earned attention intersect.

Formación

• 10+ years of experience developing and leading creative work.
• 4+ years leading creative teams and major campaigns or integrated assignments.
• Strong portfolio of earned-first, culturally relevant and creatively ambitious work.
• Deep understanding of earned media and what makes an idea genuinely newsworthy, shareable and conversation-worthy.
• Exceptional conceptual and storytelling abilities, with the ability to move fluidly between the big idea and the details that make it work.
• A sharp creative point of view and demonstrable taste and cultural fluency.
• Proven ability to lead senior clients and confidently represent a creative POV in the room.
• A “good idea comes from anywhere” mentality.
• Equally comfortable as an individual contributor or a team lead.
• Ability to synthesize multiple perspectives and turn complex feedback into a clear, actionable creative direction.
• Demonstrated ability to lead through ambiguity and independently drive work forward.
• Experience collaborating across creative, strategy, PR, media, social, production and account teams.

Responsabilidades

• Own the creative outcome across major earned creative assignments — from the initial brief through the idea, sell-in, development and execution.
• Set the creative vision and standard for the work, acting as a true north for teams and partners.
• Lead ideation and creative development, identifying the ideas with the potential to become culturally relevant, creatively exceptional and genuinely earned.
• Translate complex briefs, business challenges and senior stakeholder input into simple, compelling creative direction — or define the brief from scratch when one doesn’t exist.
• Read the tea leaves — understanding what clients, consumers and agency leadership need, often before they can articulate it themselves.
• Lead senior client conversations and serve as a trusted creative partner, bringing a distinct POV and the confidence to push when the work needs to go further.
• Know when to protect a great idea, when to evolve it and when to kill it.
• Push teams beyond the obvious execution and toward ideas that can earn attention, participation and conversation.
• Lead and mentor creative teams, including creative strategists, writers, designers, art directors.
• Create clarity in moments of ambiguity — defining the problem, the creative opportunity, the path forward and what "great" looks like.
• Bring outside inspiration, talent and thinking into the agency to continually raise the creative bar.
• Represent Day One's creative POV in client meetings, new business and agency-wide creative moments.
• Help build a culture where ambitious ideas are expected, rigor is celebrated and everyone feels accountable for the quality of the work.

Conocimientos

Creative leadership

Earned media

Storytelling

Client leadership

Ambiguity navigation

Cultural fluency

Educación

Bachelor's Degree

Descripción del empleo

Day One Agency in New York is seeking a VP, Story (Earned Creative) to lead ambitious, integrated creative work for a luxury financial services client and beyond. This senior role shapes the creative vision and guides teams from ambiguity to a clear, compelling answer.

You’ll partner with strategy, media, PR, social and client leadership to identify opportunities where culture and earned attention intersect.