VP, Content & Growth Strategy

National Women's Soccer League; New York (NY); Hybrid; USD 195,000 - 250,000; Full time

Benefits offered by this job

Hybrid work model

Competitive compensation

Unlimited PTO

Health coverage

401k with employer match

Commuter benefits

Gym On-Site

Pet Insurance

Job summary

National Women's Soccer League seeks a visionary Vice President, Content to lead strategy, development, and execution of league content across social, video, editorial, and digital platforms. This role shapes a fan-first content ecosystem, aligning with marketing priorities and commercial partnerships to expand reach and engagement.

The VP will oversee end-to-end production, partner with broadcast teams, and establish performance frameworks to drive growth, storytelling, and brand elevation

Qualifications

• 15+ years of experience in content strategy or related field.
• Proven track record of building and scaling content platforms and teams.
• Deep understanding of social platforms, creator ecosystems, digital trends, and audience growth.
• Experience integrating brand partnerships into content while balancing monetization and authenticity.
• Strong analytical mindset with data-driven decision-making.

Responsibilities

• Define and execute a comprehensive content strategy across owned and paid platforms.
• Lead a high-performing content team across social, video, and editorial.
• Partner with marketing, partnerships, and analytics to optimize reach and impact.
• Drive content distribution, partnerships, and monetization opportunities.
• Develop and implement performance dashboards and KPIs for measurement.

Skills

Content strategy

Leadership

Audience growth

Editorial judgment

Analytics

Storytelling

Fast-paced environment

Tools

SEO tools

GEO tools

AI tools

Job description

National Women's Soccer League seeks a visionary Vice President, Content to lead strategy, development, and execution of league content across social, video, editorial, and digital platforms. This role shapes a fan-first content ecosystem, aligning with marketing priorities and commercial partnerships to expand reach and engagement.

The VP will oversee end-to-end production, partner with broadcast teams, and establish performance frameworks to drive growth, storytelling, and brand elevation