VP, Client Partnerships

GSTV And Big Machine Label Group; Los Angeles (CA); Hybrid; USD 180,000 - 300,000; Full time

Benefits offered by this job

Benefits Day One

Medical Coverage

Dental Coverage

Vision Coverage

Paternity Leave

Life Insurance

401K Match

Paid Holidays

PTO & Sick Time

Hybrid/Remote

Job summary

GSTV is seeking a VP, Client Partnerships with a proven history of building strategic solutions for brands and agencies, while scaling revenue in national advertising markets. You will drive marketplace outreach, leverage data and content, and collaborate across marketing, product, and analytics to grow partner revenues.

This role requires 7+ years in media, strong C-level stakeholder engagement, and a track record of exceeding targets in a dynamic media landscape.

Qualifications

• BA/BS degree or equivalent with 7+ years in media, 5+ in senior sales.
• Proven track record of managing a client territory and hitting sales targets.
• Experience selling video, digital, and DOOH solutions.
• Strong network with decision-makers at brands and agencies.
• Excellent communication and presentation skills.

Responsibilities

• Drive aggressive revenue targets across GSTV revenue opportunities.
• Create solutions using national advertising, video, data and attribution.
• Manage and grow defined territory against goals.
• Coordinate with marketing, product, sales planning and analytics teams.
• Identify market opportunities across new categories / platforms / verticals.
• Cultivate relationships to expand partnership revenues.
• Provide regular updates to stakeholders on forecasting and CRM.

Skills

Sales leadership

National advertising

Client partnerships

Data-driven strategy

Media network

Education

BA/BS degree

Tools

CRM software

Job description

Summary:

GSTV is looking for VP, Client Partnerships candidates with a demonstrated history of building strategic solutions for client partners while scaling revenue growth in national advertising markets. Our sales team manages and grows key relationships with brands and agencies while driving constant focus on partner solutions and results. We win when our partners grow their businesses. The right candidates are comfortable in today’s constantly changing media landscape, and leverage data for insights, content for context and GSTV’s growing scale into mobile, video, digital, DOOH solutions and more.

Our VP, Client Partnerships drive marketplace outreach to leading national advertisers, major holding company strategy and investment teams within key vertical categories and geographies. You will likewise work alongside peer leadership to leverage data and analytics, content, product, technology and endemic industry relationships for new revenue and growth opportunities.

Responsibilities:

• Drive aggressive revenue targets across multiple GSTV revenue opportunities.
• Create solutions for customers leveraging in-depth understanding of the national advertising, digital video and data-driven audience targeting and attribution marketplace.
• Manage and grow a defined territory against existing and new business goals.
• Ensure frictionless communication between the marketing, product, sales planning and analytics teams.
• Identify market opportunities leveraging GSTV’s growing capabilities in new categories / platforms / verticals.
• Cultivate relationships with partners, optimize their performance and identify additional business opportunities to expand partnership revenues.
• Provide regular updates to key stakeholders including salesforce effectiveness, revenue forecasting, CRM tools and so on.

Requirements:

• BA/BS degree from a leading U.S. or International University and/or equivalent years of experience required. 7+ years of media industry experience, 5 of which in a senior sales role.
• Demonstrated track record of managing a client territory with current and new business relationships while consistently achieving and exceeding sales targets.
• Understand and drives solution selling – previous experience introducing new products to market and leveraging video, content, data, mobile and DOOH solutions also valuable.
• Understands agency, advertiser, and publisher landscape, and experience building broad coalitions of influencers and decision-makers to drive revenue growth and client retention.
• Have a well-established industry network as well as credibility as a solutions-based partner.
• Ability to access and present with immediate credibility to senior agency teams, C-level brand executives and industry peers.
• Proven ability to manage against clear and deliverable goals – demonstrates tenacity, commitment to deliver and be accountable for results.
• Strong organizational / time management skills and be detailed oriented.
• Proven ability to work collaboratively with key partners in sales planning, marketing and insights to scope and prioritize opportunities.
• Excellent verbal and written communications skills including delivering effective presentations.
• Be a self-starter with a diligent work ethic and demonstrated flexibility.
• Highest ethical standards consistent with the policies and values of the company.
• Passion for, and deep understanding of digital media/video monetization products and trends, audience data and solutions-based approach.
• Impressive ability to negotiate deals, think strategically, and understand complex client campaigns.
• Proven ability to manage multiple high-priority projects simultaneously.
• Existing, current relationships with decision-makers at national brands, advertising agencies and advertising technology companies.
• Success individually driving productive, long-term sales relationships.
• Exceptional business acumen and insightful understanding of industry trends & revenue drivers.
• Entrepreneurial drive and an ability to organize, prioritize, and clarify deliverables.
• Dynamic presence, stellar written and presentation skills, and excellent communication and influencing abilities across multiple levels.
• Strong cultural fit will be important – GSTV is a customer-focused, fast-paced results-oriented culture.
• Preferred experience includes working with Omnicom/IPG, Canvas, Horizon, RPA.

Of course, this is just a sample of the kinds of work this role will require! You should assume that your role will encompass other tasks, too, and that your job duties and responsibilities may change from time to time at GSTV's discretion, or otherwise applicable with local law.

Note: The expected salary range for this position is based on a combination of experience and qualifications for the position, as well as geographic location to align with local market.

GSTV is America’s most engaging on-the-go video network, reaching millions of consumers at a powerful moment—while they’re out in the world and ready to act. Across tens of thousands of fuel and convenience locations, we deliver premium content and data-driven advertising that drives real results for the world’s leading brands.

At GSTV, we’re building at the intersection of media, data, and retail—where attention turns into action. Our team is collaborative, fast-moving, and driven by curiosity, ownership, and a shared ambition to do meaningful work that scales. If you’re energized by growth, impact, and shaping what’s next in media, you’ll feel right at home here.

GSTV Values:

Valued Actions

Benefits Day One! Medical, Dental, Vision, Paternal Leave, Life Insurance, Accident, Critical Illness, Hospital Indemnity, STD/LTD + Vol Plans., Paid Holidays, 20 PTO days + Sick time, Perks, HSA and FSA and Lifestyle Spending Account (1st of mo after 30 days), 401K Match (90 days).

GSTV offers both hybrid and remote work situations. Candidates located within commutable distance to our New York Office will be tagged to that office and are not currently considered 100% remote.