VP, Campaign Orchestration & AI Ops

Warner Media, LLC.; New York (NY); On-site; USD 161,070 - 299,130; Full time

Benefits offered by this job

Health insurance

Wellness program

Life and disability insurance

Retirement plan

Holidays and vacation

Job summary

Warner Bros. Discovery in the United States seeks a visionary VP, Campaign Planning & Operations to lead the planning and execution of holistic marketing campaigns.

The role reports to the Head of Marketing and serves as the central cross-functional bridge for end-to-end campaign operating models across marketing verticals. The role drives standardized workflows, AI-enabled efficiency, and governance to ensure on-time, high-impact campaigns with measurable business outcomes in a global, matrixed

Qualifications

• 12+ years of progressive marketing leadership experience within major media, entertainment, streaming, or digital consumer brands.
• Hands-on operational management of paid media campaigns and/or owned and operated marketing channels.
• Proven track record of managing complex, high-profile campaigns and building long-range marketing calendars or promotional roadmaps.
• Ability to prioritize team workload based on known or potential contribution to business objectives.
• Demonstrated experience driving operational transformation within complex, matrixed organizations, including rewriting organizational workflows, scaling marketing structures, and rolling out new enterprise tools.
• Experience operating across integrated marketing ecosystems, including brand, media, digital, social, and content production.

Responsibilities

• Oversee holistic marketing campaigns from brief to post-mortem.
• Build and scale the Campaign Planning and Operations function over time.
• Define modernized, agile ways of working across the marketing ecosystem.
• Establish and enforce operational KPIs and performance benchmarks.
• Lead standardized post-campaign reviews to capture learnings and improve future planning.

Skills

Marketing leadership

Paid media management

Campaign planning

Team prioritization

Operational transformation

Integrated marketing

Job description

Warner Bros. Discovery in the United States seeks a visionary VP, Campaign Planning & Operations to lead the planning and execution of holistic marketing campaigns.

The role reports to the Head of Marketing and serves as the central cross-functional bridge for end-to-end campaign operating models across marketing verticals. The role drives standardized workflows, AI-enabled efficiency, and governance to ensure on-time, high-impact campaigns with measurable business outcomes in a global, matrixed