VP, Associate Creative Director, Copy

BGBx

New York (NY)

On-site

USD 170,000 - 200,000

Full time

14 days+

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Benefits offered by this job

Health care insurance
Retirement plans
Generous paid time off
Wellness benefits
Life insurance
Learning and development opportunities

Job summary

BGBx, an independent commercial solutions partner to pharmaceutical and life science companies, seeks an VP, Associate Creative Director, Copy in New York. The role leads creative strategy, messaging, and campaigns for client brands, partnering with Account Management to execute promotional plans with scientific rigor and creative excellence.

The position requires senior-level leadership, strong cross-functional collaboration, and a track record of delivering high-impact copy across channels in

Qualifications

  • 8+ years in healthcare communications, with leadership experience.
  • Experience leading large teams and multiple brands.
  • Experience bringing assets from pre-launch through launch across channels.
  • Cross-functional collaboration with Medical, PR, Promotion, and Strategy.
  • Proven track record of new business pitches and global assignments.
  • Commitment to ongoing personal development and awards for creative excellence.

Responsibilities

  • Oversight of a brand's creative book and delivery quality across workstreams.
  • Collaborate with CD/ACD, Art to ensure scientific accuracy and impactful execution.
  • Lead cross-department ideation and drive new business opportunities.
  • Develop and present Creative Briefs; translate strategy into campaigns.
  • Lead team, set STORM standards, and manage budgeting and workflow.

Skills

Creative ideation
Cross-media
Healthcare communications
Presentation skills
Time management

Job description

At BGBx,we'redriven by a simple idea: breakthrough thinking createsbreakthroughimpact. As an independent commercial solutions partner to pharmaceutical and life science companies, we bring together strategists, scientists, communicators, creatives, technologists, and data experts to tackle some of healthcare's most important challenges.

Our teams work across consulting and communications to help clients shape strategy, launch innovations, engage stakeholders, and drive meaningful results throughout the product lifecycle. The work is complex, fast-moving, and deeply connected to improving lives, creating opportunities for curious minds to make a real difference every day.

If you're energized by collaboration, inspired by innovation, and motivated by work that matters, you'll find a place to grow, contribute, and make a meaningful impact at BGBx.

Position Overview

The VP, Associate Creative Director, Copy is a senior-level creative department position. The ACD is the key day-to-day point of contact and partner for Account Management in defining and executing the promotional plan for the client’s business.

Responsibilities
  • Oversight of the book of business for a brand or brands handled by his/her creative team
  • In partnership with the CD/ACD, Art, ensures the quality of ideation and execution of all work across assigned brands
  • Partners with Medical tomaintainthe highest level of scientific accuracy in development of promotional work, as well as exploration of new opportunities based upon the data
  • Partners with Strategy and Account on project deliverables and objectives
  • Crafts superior promotional copy, including messages, concepts, and campaigns
  • Has the strategic acumen to complete the Creative Brief for conceptual assignments, and refine it with input from Creative Director, Medical, Account, and Strategy
  • Creative leadership
  • Leads cross-department conceptual efforts
  • Takes a key role in developing and presenting new business pitches
  • Sets and reinforces standards for creative excellence (STORM criteria) across the department
  • Serves as a senior creative lead for the extended agency team; value recognized by the client
  • Takes a leadership role on team strategic and tactical planning
  • Partners with Studio, Digital, and Presentation to helpestablishand maintain the highest possible standards of execution for all materials across media
  • Discovers and delivers enrichment opportunities for the department and the agency; enhances agency-wide initiatives such as Start Class
  • Team management
  • Evaluates creative ideation and execution; provides perspective for enhancement of team skill set andexpertise
  • Provides regular feedback, including completion of APEs, and encourages their professional development
  • Responsible for teamutilizationand workflow (staff allocation, project timing, and budgets) and issue management
  • Proactively assesses processes and people for improvement;anticipatesand intervenes to prevent potential crises
Skills
  • Exceptional creative ideation and evaluation skills, with the facility to work across media and audiences
  • Routinely puts the best work on the wall in creative reviews—a go-to person for great ideas
  • Expertiseand understanding of the regulatory and business environment of healthcare communications
  • Able to conceive and deliver strong presentations, whether on creative, strategic, or agency educational topics
  • Cool under pressure, flexible thinker, able to prioritize and delegate
Education/Experience
  • 8+ years in healthcare communications, ideally with a history of leadership in
  • Large team and/or multiple brand management
  • Bringing new assets from pre-launch through launch (including high-science and accelerated approval products, with cross channel campaign execution)
  • Cross-functional teams (combining Medical Communications, PR, Promotion, etc.)
  • New business pitches
  • Global assignments
  • Continually pursues personal development to stay current and better understand our brands and business
  • Recipient of awards for creative excellence
Salary Range:

$170,000 - $200,000

What We Offer

At BGBx, we invest in our people because exceptional talent drives exceptional work. We provide a competitive rewards package designed to support your health, well-being, professional growth, and life outside of work.

Our benefits package typically includes health care insurance, retirement plans, generous paid time off and holidays, wellness benefits, life insurance, learning and development opportunities, and other resources that support our employees throughout their careers. Additional benefits may be available based on your location. Beyond benefits, you'll find a culture built on collaboration, innovation, inclusion, and the opportunity to make a meaningful impact on healthcare and the people it serves.

BGBx is an equal opportunity employer.All applicants will be considered without regard to race, color, religion, sex, age, national origin, citizenship status, sexual orientation, disability, veteran status or any category or class of person protected by law.

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