Visual Designer — Framer Pro, Bold Brand Builder (SF)

52 Limited; San Francisco (CA); On-site; USD 158,000 - 194,000; Full time

Benefits offered by this job

100% covered health insurance

Daily lunch and dinner

401(k) plans

Job summary

52 Limited is seeking a full-time Visual Designer to lead the visual design for an AI client, with a focus on Framer-powered marketing websites and cohesive brand systems. You will craft layouts, CMS content, and responsive components while pairing with marketing and product teams.

You will design compelling decks, newsletters, social content, and physical materials, extending the brand across campaigns, events, and merchandise. A strong portfolio and 3+ years of experience are required.

Qualifications

• 3+ years of professional design experience.
• Fluent in Framer with experience shipping complex websites.
• Work naturally leans playful, bold, and unexpected; know when to scale or simplify.
• Ability to extend established brand guidelines across a website, a presentation, a newsletter, and a jacket.
• Understand information hierarchy and can translate technical content into a clear story.
• Take ownership from concept to finished, published piece.
• Motion graphics, animation, video editing, frontend knowledge, or vendor management experience is a plus.

Responsibilities

• Own and evolve the marketing website in Framer, from layouts and reusable components to CMS content, responsive behavior, and publishing.
• Build a cohesive visual system across typography, color, imagery, data visualization, and motion.
• Design sales decks, case studies, newsletters, social content, and other marketing materials that clarify complex ideas.
• Bring the brand into the physical world through out-of-home campaigns, events, merchandise, and printed materials.
• Partner with marketing, go-to-market teams, and founders on copy, storytelling, and information hierarchy.
• Collaborate with the product designer to keep marketing and product experiences visually connected.
• Define a playful, direct brand voice and visuals for an industry ready for something different.

Tools

Framer

Job description

52 Limited is seeking a full-time Visual Designer to lead the visual design for an AI client, with a focus on Framer-powered marketing websites and cohesive brand systems. You will craft layouts, CMS content, and responsive components while pairing with marketing and product teams.

You will design compelling decks, newsletters, social content, and physical materials, extending the brand across campaigns, events, and merchandise. A strong portfolio and 3+ years of experience are required.