Video Strategy Lead: Brand Franchises & Production

Figma; San Francisco (CA); Híbrido; USD 153.000 - 269.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Equity

Health insurance

Dental

Vision

PTO

Descripción de la vacante

Figma is seeking a Video Strategist to define the role video plays across brand, social, editorial, product launches, and events. You will own the format architecture, build recurring video programs, and manage budgets and partnerships with agencies, creators, and vendors.

You’ll lead the craft, set a high-quality standard across outputs, and partner with analytics to measure impact and guide future video work. This is a senior role within Brand Marketing.

Formación

• 10+ years across video, brand storytelling, editorial, content strategy, or production leadership.
• Track record creating and running recurring video franchises that outlast a single season and grew an audience.
• Experience owning a production model end to end: in-house vs agency vs creator, with real budget and partner relationships.
• People leadership: hired, developed and given feedback to producers/editors or external bench.
• Fluency across format spectrum from social-first to long-form storytelling, with clear opinions on each format.

Responsabilidades

• Set the strategy: define the role video plays across brand, social, editorial, product launch, community and events.
• Build franchises: create recurring video programs and development pipeline for new formats.
• Build the engine: decide what is in-house vs external and manage budgets and vendor relationships.
• Lead the craft: set quality bar, approve briefs, run reviews, coach cross-functional teams.
• Measure what matters: define metrics, instrument and report to shape future work.
• Grow the team: hire and develop the video team and external bench.

Conocimientos

Video strategy

Brand storytelling

Editorial

Content strategy

Production leadership

People leadership

Descripción del empleo

Figma is seeking a Video Strategist to define the role video plays across brand, social, editorial, product launches, and events. You will own the format architecture, build recurring video programs, and manage budgets and partnerships with agencies, creators, and vendors.

You’ll lead the craft, set a high-quality standard across outputs, and partner with analytics to measure impact and guide future video work. This is a senior role within Brand Marketing.