Video Producer/Director, Direct Response

InfinitePointOne

Los Angeles (CA)

On-site

USD 65,000 - 90,000

Full time

14 days+
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Job summary

InfinitePointOne is seeking a Video Producer/Director to join their Los Angeles team. The ideal candidate will oversee the creative process of producing direct response content tailored for a millennial audience. Responsibilities include leading creative ideation, executing shoots with various camera setups, and collaborating closely with the production team to achieve artistic goals.

With at least 3 years of experience, knowledge of TV advertising, and strong production skills, this role offers a dynamic work environment.

Qualifications

  • 3+ years directing and/or producing digital content.
  • Strong understanding of production and post-production processes.
  • Highly creative and organized, able to work independently.

Responsibilities

  • Pitch and develop concepts for shoots.
  • Direct footage for advertisements using various cameras.
  • Collaborate with the production team and make creative decisions.

Skills

Digital content direction
User-generated content marketing
TV advertising experience
Camera operation
Production supervision

Education

Educational background in marketing, advertising, or production

Tools

DSLR and iPhone cameras
Lighting equipment

Job description

Video Producer/Director, Direct Response

Full-time

Our client is a millennial focused media company and one of the top 10 publishers on Facebook, with 1.6 billion monthly views.

We are looking for an ambitious Video Director / DR Producer to join our Los Angeles-based Team. This person is responsible for the complete creative life cycle of a shoot: bringing an idea from the page to screen, and liaising with operations to make this possible.

Responsibilities
  • Creative Ideation: Work with producers to pitch, develop and brainstorm new concepts and shoots, assist Producers and the Creative Director in turning copy into fully fleshed out concepts.
  • Proactively engage in meetings with the production team to determine the location and creative elements needed to fully execute on concept.
  • Determine the appropriate talent perimeters for casting, work closely with casting, and finalize top three talent choices.
  • Shoot and direct the footage for these direct response advertisements, using both DSLR and iPhone cameras, particularly in vertical (9:16) or in-feed (4:5) on Instagram.
  • Write scripts when working on productions that require lines from talent and be flexible to tweak those lines on set when necessary.
  • Have a good understanding of blocking and camera movement in relation to talent.
  • Work closely with Visual Strategy Manager to conceptualize the art direction of the shoot, making final creative decisions on the set, lighting, and looks.
  • Run the set: act as Executive Producer and Director to achieve our creative goals while maintaining a professional set environment.
  • Be proactive and flexible on set to read the rhythm of the talent and crew to see what alternative takes can be accomplished.
  • Postmortem: recap shoot with production team and management to assess what adjustments and improvements could be made on future shoots.
Qualifications
  • 3+ years directing and/or producing digital content, preferably with familiarity in user-generated content marketing.
  • Experience in TV advertising and art direction preferred, particularly in testimonials and lifestyle branding.
  • Advanced knowledge of camera, grip and lighting set‑ups for TV advertising.
  • The ability to operate camera and do smaller product shoots independently.
  • High level of attention to detail.
  • Strong understanding of production and post production process.
  • Excel at supervising and delegating tasks to team members.
  • Highly creative, organized and able to work independently with little direction.
  • Ability to prioritize and meet tight deadlines.
  • Comfortable working in a fast‑paced, always evolving production environment.
  • Educational background in marketing, advertising, or production a plus.
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