Video Producer

American University; Spartanburg (SC); Hybrid; USD 50,000 - 55,000; Full time

Benefits offered by this job

Competitive benefits package

Job summary

American University is seeking a Video Producer to lead end-to-end video work from concept to delivery. You will plan, shoot, edit, and finalize projects for multiple platforms, driving engaging storytelling that supports enrollment, reputation, and academic priorities.

The role requires strong videography skills, proficiency in Adobe Premiere and CapCut, and excellent collaboration with the University Communications and Marketing team. Hybrid work with on-campus presence is expected.

Qualifications

• Bachelor's degree or equivalent.
• 3–5 years of relevant video production experience.
• Portfolio demonstrating experience writing, shooting, producing and editing engaging video content.
• Familiarity with AI-assisted tools and analytics to measure content performance.

Responsibilities

• Develop content ideas; coordinate, direct, and film footage including event coverage, interviews, b‑roll, and promos.
• Manage post-production: editing, mixing, color correction, and captions for clarity and engagement.
• Output final cuts optimized for different platforms with correct aspect ratios and durations.
• Collaborate with the UCM team to shape multimedia messaging that aligns with brand goals.

Skills

Videography

Adobe Premiere

Script Writing

Storyboarding

Time Management

Communication

Collaboration

Education

Bachelor's degree or equivalent

Tools

Canon DSLR

RED

Adobe Premiere

CapCut

Job description

American University is a student-centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world.

Department: Community Communications
Time Type: Full time
Job Type: Regular
FLSA Status: Non-Exempt
Work Modality: Hybrid 01 (On Campus 3-4 Days/Week)
Union: SEIU Local 500 - Provost & Enrollment Division

This position is part of a collective bargaining unit represented by SEIU Local 500 - Provost & Enrollment Division. That means the terms and conditions of your employment are governed by university policy (including the Staff Personnel Policies Manual) and any collective bargaining agreement entered into between American University and SEIU Local 500 - Provost & Enrollment Division.

Summary

The Video Producer position is part of the University Communication and Marketing team. The position is responsible for every aspect of video production from pre-production through to post-production, including concepting, planning, producing, shooting, interviewing, editing, mixing, color correcting, and incorporating music, graphics, and captions. The Video Producer is expected to understand and apply the best practices for video storytelling and audience engagement. The position must manage multiple assignments, moving from cutting brief clips, making quick edits, and working on longer-term projects as required.

Responsibilities

Develop content ideas; coordinate, direct, and film a variety of footage including event coverage, interviews, b-roll, and promotional content; and manage all aspects of post-production including editing and mixing for clarity, emotional impact, and audience retention. The position is expected to output final cuts that are optimized for different platforms, ensuring correct aspect ratios, length, and attention-grabbing edits; create multiple edits and formats from one core piece of footage; and leverage AI-assisted creative tools. In addition, the Video Producer will have strong time management and project organization skills to ensure videos are properly tagged, titled, and stored. The Video Producer must have exceptional videography and Adobe Premiere editing skills along with strong script writing and storyboarding capabilities. The person will remain poised and professional even with quick turnarounds and changing priorities and consistently demonstrate excellent communication skills and time management abilities. The Video Producer will collaborate with the internal UCM team to shape multimedia messaging that aligns with brand goals and maintains consistency. They will operate as part of the AU community and work with campus colleagues to create video content that supports their project goals.

Essential Functions

1. Video Production and Project Management: Produce short and long form video, web and social media video assets, and other multimedia content. Plan, produce, edit, and deliver video and digital content that supports AU’s strategic priorities, including but not limited to enrollment, retention, university reputation, academic profile, research, scholarship, and community engagement through strong storytelling and visual composition.
2. Story Collaborator: Work together with UCM colleagues to develop stories and video content that supports university priorities, enhances university reputation, contributes to core functions such as enrollment and retention, and delivers key messages.
3. Campus Partner Engagement: Develop and maintain relationships with internal stakeholders to leverage video asset sharing across the university. Coordinate regular meetings and interactions with videographers and other campus digital creators. Create a shared video editorial calendar.

Competencies

• Displaying Creativity
• Acquiring and Analyzing Information
• Acting Strategically
• Supporting Coworkers
• Developing Plans
• Evaluating and Implementing Ideas
• Prioritizing and Organizing
• Making Accurate Judgments and Decisions

Position Type/Expected Hours of Work

Full-time. 35 hours per week. Potential evening/weekend overtime requirements for university events.

Salary Range

$35.71 - $40.00 per hour.

Required Education and Experience

• Bachelor's degree or equivalent.
• 3 - 5 years of relevant experience.

Preferred Education and Experience

• Bachelor's degree.
• 4 - 6 years of relevant experience.
• Videography experience with Canon DSLR and RED digital camera, preferred.

Travel Required

Candidate will be expected to have ability to travel locally to different project and/or event locations.

Additional Eligibility Qualifications

• Please share a digital portfolio that demonstrates experience writing, shooting, producing, and editing engaging video content in a variety of styles for diverse audiences.
• Video editing software experience and expertise – Adobe Premiere, CapCut (or similar).
• Excellent research, organization, and time management skills.
• Proven communication and collaboration skills.
• The capacity to work both independently and collaboratively.
• The ability to be flexible and work efficiently without compromising quality or accuracy.
• Demonstrated knowledge of professional editorial practices and processes.
• An understanding of analytics and content performance metrics.

Other Duties

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Benefits

AU offers a competitive benefits package.

Other Details

Hiring offers for this position are contingent on successful completion of a background check. Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on-site at the university. Hiring offers are contingent on successful completion of a background check. American University is an E-Verify employer.

Contact Us

For more information or assistance with the American University careers site, email [e-mail].

Equal Opportunity

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.

Reiteration

American University is a student centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world.