Video Investment Lead - Data-Driven Media Strategy

Publicis Groupe; Chicago (IL); On-site; USD 75,000 - 108,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401k

Paid time off

Job summary

PHM is seeking an Associate Director in Chicago to lead media strategy across healthcare clients within Publicis Groupe's network. The role focuses on negotiating cable buys, developing recommendations, and guiding teams to allocate and bill effectively from buy to air.

The ideal candidate has 4+ years in media, strong quantitative and communication skills, and proficiency with industry tools. You will oversee allocations, analyses, and risk management while collaborating across departments

Qualifications

• 4+ years of experience in media, national broadcast preferred; online video is a plus.
• Strong quantitative skills, including analytical abilities and math proficiency.
• Solid verbal and written communication skills.
• Technical proficiency with Mediaocean, MBOX, Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, Integral Ad Science, Excel, Word, PowerPoint.

Responsibilities

• Negotiate cable purchases and oversee allocations.
• Create recommendation documents for key stakeholders.
• Develop and deliver POV/position papers on opportunities.
• Oversee brand allocations and corporate ownership.
• Manage Tardiis allocations and ensure schedule integrity.
• Oversee billing discrepancies and reconciliation.
• Check that schedules are input correctly and timely.
• Create documents for Mission Control and post-buy analyses.
• Review and assist in post-buy analysis and ADU package assessments.

Skills

Quantitative skills

Verbal and written communication

Leadership

Negotiation

Team collaboration

Time management

Tools

Mediaocean

MBOX

Nielsen Net Rating

Comscore

AdRelevance

eMarketer

Forrester

Integral Ad Science

Excel

Word

PowerPoint

Job description

PHM is seeking an Associate Director in Chicago to lead media strategy across healthcare clients within Publicis Groupe's network. The role focuses on negotiating cable buys, developing recommendations, and guiding teams to allocate and bill effectively from buy to air.

The ideal candidate has 4+ years in media, strong quantitative and communication skills, and proficiency with industry tools. You will oversee allocations, analyses, and risk management while collaborating across departments