After five years of research and development, Elm Biosciences launched in September 2025 to set a new standard in skincare innovation. Co-founded by cultural icon Martha Stewart and board-certified dermatologist Dr. Dhaval Bhanusali, and supported by an unprecedented advisory board of 350+ leading dermatologists, scientists, and researchers, Elm delivers a next-generation skincare system designed to address both the internal and external drivers of aging.
By bringing advanced technologies directly to consumers for the first time, Elm offers potent, simplified formulas with results that rival in-office treatments. From farm to lab, and lab to patient, we deliver breakthrough science and meaningful results—without delay or compromise.
ABOUT THE ROLE
Elm is a fast-growing, DTC-native brand with a strong focus on both performance marketing and elevated brand storytelling. The Video Editor will play a key role in bringing Elm's creative vision to life, transforming raw footage into high-performing paid social ads, engaging organic content, and polished brand and campaign videos. This role works closely with the creative, production, and growth teams to develop compelling content across multiple channels.
We're looking for a hands-on editor with strong creative instincts, exceptional visual taste, and a deep understanding of what makes content both engaging and effective. From fast-paced, conversion-driven ads to beautifully crafted campaign films and brand storytelling, you'll balance speed, performance, and creativity while maintaining Elm's elevated visual standards.
The role is based in NYC with three days a week in office and reports to the Senior Art Director.
CORE RESPONSIBILITIES
A. Paid Social Editing
- Edit a high volume of Meta and TikTok ads from UGC, creator, founder, dermatologist, and studio footage.
- Develop compelling hooks and storytelling approaches, cutting multiple pacing, length, and format variations per concept to support ongoing creative testing.
- Partner with paid media and creative strategy teams to analyze performance data (hook rate, hold rate, CTR, CPA) and translate learnings into new iterations.
- Proactively identify new creative angles and opportunities within existing footage to develop fresh concepts and extend the life of high-performing ads.
- Iterate on and refresh winning ads to combat creative fatigue.
- Deliver across all paid placements and aspect ratios (9:16, 4:5, 1:1).
B. Organic & Brand Content
- Edit engaging organic social content for Instagram and TikTok, including product education, routines, founder and dermatologist content, and behind-the-scenes footage.
- Bring a strong editorial perspective to each edit, balancing platform-native storytelling with Elm's elevated visual identity.
- Collaborate with the Senior Art Director and creative team to bring concepts to life and contribute fresh creative ideas.
- Support brand, campaign, ecommerce, and CRM video needs as required.
- Stay ahead of social formats, trends, editing styles, and platform best practices.
C. Craft & Workflow
- Own the post-production process, including captions, text animation, motion graphics, sound design, music, color correction, and basic beauty retouching.
- Maintain clean project files, naming conventions, versioning, and an organized asset library.
- Ensure all on-screen claims follow Elm's clinical claims guidelines in partnership with regulatory review.
- Own final quality control and delivery, ensuring all assets meet platform specifications and brand standards.
- Manage multiple projects and fast turnarounds without sacrificing creative quality or attention to detail.
ABOUT YOU
- 4+ years of professional video editing experience, with a strong background in both performance-driven paid social and elevated brand content, ideally at a DTC brand or creative agency.
- A compelling portfolio that demonstrates range, from high-performing social ads to beautifully crafted brand campaigns, editorial storytelling, and organic content.
- Strong creative instincts and a sharp eye for storytelling, pacing, composition, and visual detail. You know how to capture attention in the first three seconds while also building a compelling narrative.
- A refined visual sensibility and an understanding of how to translate a premium brand identity across different formats, from authentic, platform-native UGC to polished campaign films.
- Experience editing high-volume paid social creative, with an understanding of performance metrics and the ability to use data and insights to inform creative decisions.
- Expert in Adobe Premiere Pro and/or CapCut, with strong skills in color correction, sound design, typography, and basic motion graphics. After Effects and beauty retouching experience are a plus.
- Fast, organized, and adaptable, with the ability to manage multiple projects, quick turnarounds, and varying levels of production without sacrificing quality.
- A collaborative creative partner who can bring fresh ideas to the table, interpret creative direction, and contribute to the development of compelling visual storytelling.
- Experience in beauty, skincare, wellness, luxury, or celebrity-driven brands is a plus.