Vice President, Sales & Marketing

Mass Digital Health; Massachusetts; On-site; USD 130,000 - 150,000; Full time

Job summary

Mass Digital Health is seeking an accomplished Sales Leader to own P&L for Sales and Marketing in Massachusetts. You will lead a senior, quota-carrying team to exceed growth targets, and formulate an aggressive go-to-market plan aligned with new product launches.

The role focuses on expanding ambulatory care segments and embedding AI tools to boost pipeline quality. The ideal candidate has 15+ years in healthcare IT software sales/marketing leadership and a track record of double-digit revenue

Qualifications

• 15+ years of progressive software sales and marketing leadership in healthcare IT.
• 7+ years direct experience selling ambulatory EHR or related healthcare software.
• 7+ years building, growing, and coaching senior, quota-carrying sales teams.
• Proven track record of exceeding aggressive revenue targets and double‑digit growth.
• Experience deploying AI-powered sales and marketing tools to improve pipeline and conversions.
• Bachelor's degree required; MBA or master's preferred.

Responsibilities

• Own P&L accountability for Sales and Marketing; drive bookings targets with forecast discipline.
• Lead and develop a senior, quota-carrying sales team to exceed targets in a high-growth environment.
• Build and execute an aggressive go-to-market strategy aligned with growth objectives and product roadmap.
• Expand market reach into ambulatory care segments such as independent physician groups and ambulatory surgery centers.
• Embed AI tools across sales/marketing stack to improve pipeline quality and forecast accuracy.
• Lead beta programs and customer engagement to generate proof points ahead of market release.

Skills

Healthcare software sales

Sales leadership

Executive presence

AI in sales

Strategic thinking

Education

Bachelor's degree

MBA or Master's degree

Tools

CRM software

Ambulatory EHR systems

Job description

What Your Impact Will Be

Sales Leadership & Revenue Growth

• Own P&L accountability for Sales and Marketing; drive monthly, quarterly, and annual bookings targets with rigorous forecast discipline
• Lead and actively develop a senior, quota-carrying sales team to consistently exceed targets in a high-volume, high-growth environment
• Build and execute an aggressive go-to-market strategy aligned with Bizmatics' growth objectives and new product launch roadmap
• Expand market reach into new ambulatory care segments — independent physician groups, multi-specialty practices, and ambulatory surgery centers

AI-Enabled Commercial Operations

• Embed AI tools across the sales and marketing stack to improve pipeline quality, market targeting, and revenue forecasting
• Champion data-driven decision-making: pipeline reviews, win/loss analysis, and performance conversations grounded in real-time insight, not intuition alone
• Evaluate and deploy emerging sales intelligence platforms to maintain competitive advantage in the ambulatory EHR market

Marketing & Brand Leadership

• Direct integrated, multi-channel marketing campaigns tailored to ambulatory healthcare buyers and practice decision-makers
• Lead go-to-market positioning, messaging architecture, and launch execution for Bizmatics' new product line
• Build Bizmatics' brand authority in ambulatory care through thought leadership, industry conference presence, and content strategy

New Product Development Partnership

• Serve as the commercial voice in product development — ensuring market intelligence and customer feedback directly inform the EHR product roadmap
• Lead beta customer programs and early adopter engagement to generate proof points and reference-able clients ahead of full market release

Team Development & Coaching Culture

• Recruit, develop, and retain elite sales and marketing talent through structured 1:1 coaching, active mentorship, and defined career pathing
• Build a culture of accountability, transparency, and continuous improvement where performance conversations are a consistent leadership standard — not an annual event

What We’re Looking For

Required

• 15+ years of progressive software sales and marketing leadership, with a significant portion in healthcare IT
• 7+ years of direct experience selling ambulatory EHR, practice management, or adjacent healthcare software
• 7+ years building, growing, and actively coaching senior, quota-carrying sales teams
• Proven track record of exceeding aggressive revenue targets and managing double‑digit growth in enterprise healthcare software
• Demonstrated experience deploying AI‑powered sales and marketing tools to improve pipeline quality and conversion
• Strong executive presence with the ability to influence C‑suite healthcare executives and physician leaders
• Bachelor's degree required; MBA or Master's degree preferred

Preferred

• Experience selling to independent practices, multi‑specialty groups, FQHCs, or ambulatory surgery centers
• Experience leading a team through a major EHR product launch or platform go‑to‑market
• Familiarity with HL7, FHIR, and value‑based care implications for EHR purchasing

Salary Range:

$130-150k