Vice President of Sales

ICES: Data, Discovery, Better Health; Traverse City (MI); On-site; USD 180,000 - 350,000; Full time

Benefits offered by this job

Competitive base salary

Performance-based variable pay

Long-term incentives

Paid time off and holidays

Health, dental and life insurance

401(k) with match

Job summary

Michigan Broadband is constructing a multi-line broadband platform across Michigan’s Upper Peninsula and parts of Northern Lower Michigan, following the February 2026 AT&T asset acquisition.

We are seeking a Vice President of Sales to design, lead, and scale the company’s revenue engine with a long-term view toward durable, high-value infrastructure and growth.

Qualifications

• 10+ years in revenue leadership roles within broadband, telecom, fiber, or infrastructure-based services.
• Proven experience selling enterprise and commercial connectivity, government or institutional accounts.
• Experience building revenue systems in multi-product environments.
• Demonstrated ability to sell personally and build teams.

Responsibilities

• Design and execute a multi-line go-to-market strategy spanning enterprise, government, and wholesale services.
• Build long-term relationships with key enterprise and anchor-institution accounts.
• Translate technical capabilities into clear customer value propositions.
• Align pricing, packaging, and positioning across all segments.
• Build a forecasting model that emphasizes revenue quality.
• Collaborate with executive leadership, network engineering, construction, and marketing.
• Provide leadership to the Residential Call Center Manager.
• Hire, develop, and lead enterprise account executives.
• Create a culture of accountability, ownership, and execution.
• Provide revenue forecasting, pricing strategy, and go-to-market design.
• Design compensation plans aligned with long-term company value.

Skills

Revenue leadership

Enterprise sales

Team building

Strategic thinking

Relationship management

Job description

Michigan Broadband, a leading provider of high-speed communications services, is building a multi-line broadband platform through a combination of legacy assets, acquisitions, and federal broadband programs. Following the February 2026 acquisition of AT&T wireline assets, the company will serve enterprise, government, and residential customers across all of Michigan’s Upper Peninsula and parts of Northern Lower Michigan.

Due to this expansion, we are seeking a Vice President of Sales to design, lead, and scale the company’s entire revenue engine with a long-term view toward building a durable, high-value infrastructure business.

The ideal candidate will have a builder mindset and thrive in ambiguity and growth. They will possess high integrity and long-term orientation and be a strategic thinker with hands‑on execution bias. Understanding long sales cycles and relationship‑driven markets while being comfortable representing the company to boards and regulators is essential.

This is not a role built to maintain momentum—it’s built to create it. You are not stepping into a finished machine; you are building it from the ground up. Designed for long-term value creation rather than short-term exits, this role offers real ownership, visibility, and influence in shaping the company’s trajectory over the next decade. This is not about managing a sales team, it’s about building, owning, and scaling a growth engine.

Key Responsibilities

• Design and execute a multi-line go-to-market strategy spanning enterprise & commercial services, government and anchor institutions, and wholesale/carrier services where applicable
• Build long-term relationships with key enterprise and anchor-institution accounts
• Translate technical capabilities into clear, compelling customer value propositions
• Align pricing, packaging, and positioning across all segments
• Build a forecasting model that emphasizes revenue quality
• Work closely with executive leadership, network engineering, construction teams, and marketing to ensure revenue plans are grounded in network realities and build timelines
• Provide leadership to the Residential Call Center Manager
• Hire, develop, and lead enterprise account executives
• Creating a culture of accountability, ownership, and execution
• Provide revenue forecasting, pricing strategy, and go-to-market design
• Design compensation plans aligned with long-term company value, not short-term volume
• Position Michigan Broadband as a trusted infrastructure partner, not a commodity ISP

Qualifications

Required

• 10+ years in revenue leadership roles within broadband, telecom, fiber, fixed wireless, or infrastructure-based services
• Proven experience selling enterprise and commercial connectivity, government or institutional accounts
• Experience building revenue systems in multi-product, multi-consumer environments
• Demonstrated ability to sell personally and build teams

Preferences

• Regional fiber operators or competitive LECs
• ISPs that were scaled from early-stage to institutional scale
• Experience with rural or underserved markets
• Familiarity with BEAD, RDOF, EACAM, or similar programs

Benefits

• Competitive base salary
• Meaningful performance-based variable compensation
• Long-term incentives
• Paid time off and Holiday pay
• Health, dental and life insurance
• 401(k) with match