Vice President, Marketing Science

DAC Group; Chicago (IL); On-site; USD 230,000 - 260,000; Full time

Benefits offered by this job

Professional Growth & Impact

Collaborative Culture

Career Development

Competitive Benefits

Job summary

DAC Group seeks a VP-level leader to expand analytics influence across our largest client engagements. The role elevates how analytics informs decision-making, experimentation, and media strategy—working closely with media, client, and technology leadership across the agency.

You will mentor senior analytics professionals within Proove Intelligence, shape analytics capabilities, and foster a culture of curiosity, experimentation, and continuous learning.

Qualifications

• Senior leadership experience in analytics, measurement, or data science within a media, marketing, or performance-driven environment.
• Proven success applying analytics to influence marketing strategy and investment decisions.
• Strong understanding of media measurement, experimentation, and performance analytics.
• Comfortable engaging with senior stakeholders and clients in strategic discussions.
• Experience working within multidisciplinary agency teams.

Responsibilities

• Lead strategic analytics initiatives across client engagements.
• Partner with media and client leaders to inform investment decisions, optimization priorities, and testing roadmaps.
• Mentor analytics leaders and evolve capabilities within Proove Intelligence.
• Collaborate with analytics, media, and technology teams to drive performance outcomes.

Skills

Senior analytics leadership

Analytics-driven strategy

Stakeholder engagement

Team leadership

Job description

Move Your Career Forward with DAC as a Vice President, Marketing Science

Who We Are

We are DAC—a global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.

Position Summary

Proove Intelligence is DAC’s Analytics Center of Excellence, providing advanced analytics, measurement, and experimentation that power data-driven media and marketing programs globally.

As DAC continues to deepen its analytics-led approach to full-funnel performance, we are seeking a VP-level leader to expand the strategic influence of analytics across our largest and most complex client engagements.

This role is focused on elevating how analytics informs decision-making, experimentation, and media strategy—working in close partnership with media, client, and technology leadership across the agency.

What You’ll Do

Strategic Analytics Leadership

• Advance DAC’s analytics-led approach to media and marketing strategy
• Help define best practices for analytics-driven planning, experimentation, and learning
• Ensure analytics insights are translated into clear strategic direction and action

Client & Program Partnership

• Serve as a senior analytics leader across key client relationships
• Partner with media and client leaders to inform investment decisions, optimization priorities, and testing roadmaps
• Bring a strong point of view on how data can guide growth, efficiency, and innovation

Agency Collaboration

• Work collaboratively with media, strategy, and account teams to integrate analytics into planning and execution rhythms
• Support a shared understanding of how analytics, experimentation, and measurement contribute to performance outcomes
• Act as a connector between analytics, media, and technology functions

Team Leadership & Development

• Mentor senior analytics leaders and practitioners within Proove Intelligence
• Help evolve analytics capabilities in line with DAC’s broader strategy and platforms
• Foster a culture of curiosity, experimentation, and continuous learning

What You Bring

• Senior leadership experience in analytics, measurement, or data science within a media, marketing, or performance-driven environment
• Proven success applying analytics to influence marketing strategy and investment decisions
• Strong understanding of media measurement, experimentation, and performance analytics
• Comfortable engaging with senior stakeholders and clients in strategic discussions
• Experience working within multidisciplinary agency teams

What Success Looks Like

• Analytics continues to play a central role in shaping media and marketing strategy
• Clients experience analytics as a strategic differentiator in DAC’s approach
• Media, analytics, and technology teams operate in tight, collaborative alignment
• Proove Intelligence’s impact scales alongside DAC’s growth and ambition

What You’ll Get

• Professional Growth & Impact: Be part of a globally recognized performance marketing agency with deep investment in data and technology, helping shape the future of analytics-led media strategy at scale while influencing sophisticated enterprise and multi-location marketing programs
• Collaborative Culture: Work alongside senior leaders across media, technology, and analytics in a global organization that values curiosity, transparency, and innovation
• Career Development : Access ongoing learning, mentorship, and opportunities to work with cutting-edge tools and top-tier clients in the performance marketing space
• Competitive Benefits:
  • Competitive salary and comprehensive health benefits
  • Generous PTO, wellness initiatives, and parental leave
  • Retirement savings plans
  • Supportive, collaborative, and casual work environment

How We Work

This role requires three in-office days per week. Remote work is not available for this position.

This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, state, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [e-mail].

At DAC we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, vision, dental, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and employee assistance support. Full-time employees are eligible to participate in the DAC benefit programs.

Salary at DAC is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected total compensation range for this position is starting at $230,000 to $260,000. The estimate displayed represents the typical salary range for this position and is just one component of DAC’s total compensation package for employees.