Vice President, Marketing and Communications (National Nonprofit)

Players Alliance; Fort Lee (NJ); On-site; USD 150,000 - 200,000; Full time

Job summary

An established industry player is seeking a dynamic Vice President of Marketing and Communications to lead strategic initiatives and brand management efforts. This pivotal role involves guiding a high-performing team to develop impactful communication strategies that resonate with diverse audiences. The ideal candidate will possess extensive experience in communications leadership, with a proven track record of enhancing brand identity and executing successful campaigns. This is an exciting opportunity to contribute to a mission-driven organization focused on making a significant impact in the community. Join us to drive engagement and foster collaboration across various stakeholders.

Qualifications

• 15+ years in communications leadership with proven strategy execution.
• Exceptional written and verbal communication skills are essential.

Responsibilities

• Lead a team to implement strategic messaging and brand initiatives.
• Design a comprehensive communications strategy supporting organizational goals.

Skills

Strategic Communication

Leadership

Brand Management

Interpersonal Communication

Analytical Skills

Presentation Skills

Education

Bachelor's Degree

Master's Degree

Tools

Computer Application Programs

Job description

Vice President, Marketing and Communications (National Nonprofit)

Title: Vice President of Marketing and Communications (National Nonprofit)

Location: Fort Lee, NJ (On Site) Non- Virtual/ Non-Remote

Status: Full Time/ Exempt

Competitive Salary and Excellent Employer Benefits Package

The Players Alliance encourages individuals to apply who believe in our mission, vision, impact, and core values. We will not be accepting applications submitted on behalf of Staffing and Temp Agencies for direct hires.

Duties and Responsibilities

Duties will include but not be limited to:

• Lead a high-performing team to create and implement strategic messaging and brand partnering initiatives needed to increase reach and audience.
• Lead TPA’s strategic integration of all communications efforts ensuring support of organizational goals across programmatic, fundraising, and awareness initiatives.
• Lead the development and execution of player/fan focused campaigns and initiatives ensuring connected communication and successful engagement.
• Establish professional guidelines for content/branding/public interaction to ensure excellence as a department and organization.
• Develop and showcase a deep understanding of the importance of diversity that is specific to participation in baseball.
• Own growth of media/branding opportunities and network within The Players Alliance.
• Conduct, present and utilize research related to diversity and sports/baseball.
• Execute on new marketing and production opportunities with the CEO and partners ensuring brand connectivity.
• Gather, manage and report on vital analytics to determine best path towards deeper engagement.
• Represent The Players Alliance with high integrity and professionalism.

Key Responsibilities

Strategic Leadership

• Develop a deep understanding of The Players Alliance’s mission and strategic priorities.
• Design and implement a comprehensive communications strategy that supports TPA’s organizational goals.
• Work closely with the President & CEO and other senior leaders to ensure alignment of communications strategies.
• Support board members and selected players in serving as spokespersons for The Players Alliance.
• Ensure seamless integration of strategic communications across all key audiences.

Brand and Communications Management

• Refine and amplify TPA’s brand identity ensuring adherence to style guides.
• Lead direction and coordination of communications, ensuring cohesive and results-driven efforts.
• Build collaborative relationships across the organization and its national network.
• Create effective systems for content procurement and sharing of communications assets.

Advocacy and Collaboration

• Lead the development of high-impact communications campaigns.
• Foster opportunities for stakeholders to engage and share feedback.

Qualifications specific to role

• B/A or B/S required; MS preferred
• Minimum 15 years significant experience in communications leadership.
• Proven ability to create and execute comprehensive, impact-driven communications strategies.
• Exceptional written, verbal, and interpersonal communication skills.
• Demonstrated success in expanding and strengthening an organization’s brand.
• Must possess strong presentation skills and proficiency in computer application programs.
• Organized and self-motivated with ability to set and meet strict deadlines.