Vice President Marketing

Strategus; United States; Hybrid; USD 160,000 - 200,000; Full time

Benefits offered by this job

Bonus eligibility

Comprehensive benefits

Job summary

Strategus is seeking a marketing leader with 10–15+ years of B2B experience, ideally in ad tech or SaaS. This role involves defining the brand narrative, leading website strategy, and orchestrating growth marketing efforts. Candidates should have a proven background in building inbound marketing engines and strong executive presence. This position offers a salary range of $160,000–$200,000 annually, with the option for hybrid work from Denver, CO. Join us to shape the future of Connected TV marketing.

Qualifications

• 10–15+ years of progressive marketing leadership in B2B (ideally ad tech, martech, SaaS, or media).
• Track record of building and scaling inbound and growth marketing engines.
• Experience owning brand, content, PR, and paid media under one unified strategy.

Responsibilities

• Define and drive a differentiated Strategus story across channels.
• Lead strategy, UX, and content for the website.
• Orchestrate content, paid media, and SEO into a unified program.

Skills

Progressive marketing leadership

B2B experience

Inbound marketing engines

Brand and content ownership

Strong executive presence

Job description

Strategus is a CTV‑first, fully managed service partner and pioneer in programmatic Connected TV-focused on defining "What's Next" in data‑driven advertising. Our culture is built on three core values-Respect, Full Engagement, and Growth-which show up in how we collaborate, make decisions, and show up for our clients and each other every day.

Our north star is simple: to make Strategus the best job you've ever had. Here, you'll join a high‑performing team that invests in your development, values your voice, and gives you the opportunity to shape what's coming next for CTV and the brands we serve.

What you’ll do

• Own the brand and narrative: Define and drive a differentiated Strategus story across our website, sales enablement, PR, content, and thought leadership so we stand out in a crowded CTV/performance TV landscape.
• Make Strategus.com a growth machine: Lead strategy, UX, and content for the website; run experiments and CRO to turn traffic into qualified pipeline, demo requests, and revenue.
• Build a predictable inbound engine: Orchestrate content, paid media, SEO, events, and partnerships into a unified program that consistently generates qualified opportunities in tight lockstep with Sales and RevOps.
• Drive customer growth and advocacy: Partner with Account Management/Ad Ops to improve retention, expansion, and upsell, and turn customer wins into compelling case studies and proof points.
• Lead performance and measurement: Own paid media strategy and the full marketing measurement and attribution framework so we invest where it truly moves pipeline and revenue.
• Scale a modern, data‑driven marketing org: Lead a small, high‑impact team (plus agencies/contractors), refine the tech stack and processes, and build repeatable playbooks as we scale.

Within 12–18 months, success looks like: a clearly recognized Strategus brand, a scalable inbound engine driving meaningful pipeline and revenue, tight GTM alignment, improved retention/expansion, and clear visibility into ROI and marketing’s impact on growth.

What you bring

• 10–15+ years of progressive marketing leadership in B2B (ideally ad tech, martech, SaaS, or media); CTV/performance TV experience is a strong plus.
• A track record of building and scaling inbound and growth marketing engines that are deeply tied to revenue and attribution—not vanity metrics.
• Experience owning brand, content, PR, paid media, and the website under one unified strategy in close partnership with Sales, Product, and RevOps.
• A player‑coach mindset: you’re comfortable rolling up your sleeves with a small team while building toward a larger, multi‑function organization.
• Strong executive presence and collaboration skills - you communicate clearly, invite healthy debate, and can credibly represent Strategus with customers, partners, and the Board.

Work location

We welcome remote U.S.-based candidates, with a strong preference for those who can work hybrid from Denver, CO alongside our leadership team.

If you’re excited to build a modern, performance‑driven marketing engine at the intersection of CTV, data, and growth - and want true ownership over brand, demand, and digital experience - please apply today.

The base salary range for this position is $160,000–$200,000 annually, plus bonus eligibility and comprehensive benefits; actual compensation will be based on the candidate’s skills, experience, and qualifications.

Strategus is an equal‑opportunity employer. We are committed to diversity and inclusion, as well as non‑discrimination in employment. All qualified applicants receive consideration without regard to race, color, religion, gender, sexual orientation, national origin, age, veteran status, disability unrelated to performing the essential task of the job or other legally protected categories. If you're smart, scrappy and good at what you do, come as you are. We are committed to creating an inclusive environment.