Vice President, Marketing

nVent; Minneapolis (MN); Hybrid; USD 241,500 - 359,000; Full time

Benefits offered by this job

Comprehensive benefits package

Career development opportunities

Supportive company culture

Job summary

A global electrical solutions provider is seeking a Vice President of Marketing to lead strategic marketing efforts. This role involves overseeing market strategy development to enhance brand visibility and contribute to revenue growth. Responsibilities include directing marketing campaigns, managing a high-performing team, and collaborating with other departments. Ideal candidates should have over 15 years in integrated marketing, preferably within industrial sectors, and demonstrate a track record of success in enhancing brand reputation and achieving growth objectives.

Qualifications

• 15+ years of global experience in integrated marketing roles.
• 5+ years at the managerial level required.
• Experience in business-to-business and/or industrial settings preferred.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Conduct market research and analysis to identify trends.
• Manage marketing-qualified leads in partnership with sales.

Skills

Strategic Vision

Team Leadership

Data-Driven Approach

Outstanding Communication Skills

Collaboration Skills

Education

Bachelor’s Degree in Marketing or Business Administration

MBA or Advanced Education Preferred

Job description

Vice President, Marketing page is loaded## Vice President, Marketingremote type: Hybridlocations: St Louis Park, MN, UStime type: Full timeposted on: Posted Todayjob requisition id: R21325We’re looking for people who put their innovation to work to advance our success – and their own. Join an organization that ensures a more secure world through connecting and protecting our customers with inventive electrical solutions.At nVent, we are building a world-class industrial marketing organization to support our global growth trajectory. We are looking for an experienced and transformational Vice President, Marketing to join nVent and lead the segment marketing team of our Electrical Connections business unit. Reporting to the President, Electrical Connections and dotted line to the Chief Marketing Officer, you will be responsible for leading the marketing strategy (including vertical industry focus), transformation, planning, and campaign activation efforts for building the nVent brand, expanding and deepening our market reach, and contributing to business segment growth.This role will oversee all aspects of place and promotion marketing efforts for our Electrical Connections Segment. This includes but is not limited to strategic market insights and analysis, demand generation, full funnel awareness and conversion activities, campaign and content strategy, marketing operations, digital enablement, owned and earned media activities in partnership with our communications team and overall elevation of our industrial marketing function and capabilities. This role will also be responsible for our vertical marketing efforts, using customer and marketing insights into ideas for new products or go-to-market models. And finally, this role partners closely with our enterprise marketing teams to ensure alignment with our enterprise brand, communications, public relations, events, marketing technology, insights, customer experience, and shared channel marketing activations.**Location**: This role will be based out of our office in Saint Louis Park, MN.## **WHAT YOU WILL EXPERIENCE IN THIS POSITION:*** Provide strategic leadership to develop and implement comprehensive marketing and vertical strategies and plans that align with the business segment’s growth and communications objectives.* Conduct market research and analysis to identify trends, opportunities, and the competitive landscape. Define where to play and how to win. Translate insights into new products and go-to-market recommendations.* Build current and prospective customer awareness and consideration of nVent Electrical Connections solutions with integrated marketing campaigns, promotions, and communications.* Generate and manage marketing-qualified leads, scoring, and routing in partnership with our sales organization, aligned to our growth and revenue targets.* Oversee aspects of product brand management and brand building in alignment to the nVent parent brand to ensure consistent positioning and messaging to audiences.* Build and mentor a high-performing marketing team, cultivating modern marketing capabilities, career pathways, and a growth mindset within the segment marketing function.* Collaborate closely with the segment product managers, enterprise marketing teams, centers of excellence, and shared services to ensure alignment with other marketing functions and standard processes.* Handle the segment marketing budget, ensuring high impact return on allocation of resources to various campaigns and initiatives.* Measure and evaluate the effectiveness of marketing activations through key performance indicators key performance indictors and return on investment.The successful candidate for the role of Vice President, Marketing will demonstrate the following key competencies to be successful in the role:* **Strategic Vision:** Create value through the marketing function by understanding market dynamics, customer behavior, and industry trends to craft and implement effective marketing strategies that grow the business.* **Team Leadership:** Proven in building high performance marketing teams, balancing team development with business impact. Comfortable and experienced in deploying enterprise change initiatives. Takes decisive action with urgency.* **Data and Results Drive Approach:** Proficient in analyzing market data, customer insights, and campaign performance metrics to refine strategies and achieve desired outcomes. Sets clear objectives, monitors performance, and continually optimizes.## **YOU HAVE:*** 15+ years of related and progressive global experience in integrated marketing roles, and 5+ years at the managerial level required.* Bachelor’s degree in Marketing, Business Administration, or related field; MBA or advanced education preferred.* Experience in business-to-business and/or industrial settings preferred.* A proven track record of developing and executing successful marketing strategies that achieve growth goals and enhance brand reputation.* A deep understanding of modern marketing practices and the ability to coach and develop a high-performing and respected marketing team.* Outstanding communications skills (both verbal and written) and the ability to communicate effectively and persuasively with various audiences, internally and externally.* Proficiency in assessing talent and process needs, developing both short and long-term change management plans, and excellent project management skills.* Strong collaboration skills to partner with global, regional, and functional leaders to drive alignment and influence marketing transformation.* Ability to travel up to 35%, primarily to Solon OH and domestically.**WE HAVE:*** A dynamic global reach with diverse operations around the world that will stretch your abilities, provide plentiful career opportunities, and allow you to make an impact every day + nVent is a leading global provider of electrical connection and protection solutions. We believe our inventive electrical solutions enable safer systems and ensure a more secure world. We design, manufacture, market, install and service high performance products and solutions that connect and protect some of the world's most sensitive equipment, buildings and critical processes. We offer a comprehensive range of systems protection and electrical connections solutions across industry-leading brands that are recognized globally for quality, reliability and innovation. + Our principal office is in London and our management office in the United States is in Minneapolis. Our robust portfolio of leading electrical product brands dates back more than 100 years and includes nVent CADDY, ERICO, HOFFMAN, ILSCO, SCHROFF and TRACHTE. Learn more at .* Commitment to strengthen communities where our employees live and work + We encourage and support the philanthropic activities of our employees worldwide + Through our nVent in Action matching program, we provide funds to nonprofit and educational organizations where our employees volunteer or donate money* Core values that shape our culture and drive us to deliver the best for our employees and our customers. We’re known for being: + Innovative & adaptable + Dedicated to absolute integrity + Focused on the customer first + Respectful and team oriented + Optimistic and energizing + Accountable for performance* Benefits to support the lives of our employees**Pay Transparency** nVent’s pay scale is based on the expected range of base pay for this job and the employee’s work location. Employee pay within this range will be based on a combination of factors including knowledge, skills, abilities, experience, education, and performance. Where federal, state, or local minimum wage requirements exist, employee pay will comply. **Compensation Range:**$241,500.00 - $359,000.00Depending on the position offered, employee may be eligible for other forms of