Vice President, Global Product Marketing Lead Treasury Services

JP Morgan Chase; New York (NY); Presencial; USD 180.000 - 270.000; Jornada completa

Descripción de la vacante

J.P. Morgan Payments seeks a dynamic Vice President, Product Marketing to lead positioning and messaging for a key Treasury Services payments product line.

In this high-impact role you will own the messaging that communicates differentiated value to TS clients and prospects. As the VP, Global Product Marketing Lead Treasury Services, you will partner with TS, Product, Strategy, and Commercialization to develop client-ready narratives that articulate benefits, outcomes, and proof points.

Formación

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 8+ years of product marketing, go-to-market, or related experience in payments/financial services.
• Proven ability to develop clear value propositions and differentiated messaging.
• Experience defining segmentation, personas, and buyer journeys for marketing strategies.
• Track record of launching and scaling products in competitive markets.

Responsabilidades

• Analyze market trends and customer needs to inform product strategy and growth opportunities.
• Be the Treasury Services payments SME, identifying product gaps and opportunities.
• Own TS payments positioning and messaging across segments and personas; create differentiated value propositions.
• Lead naming and packaging for TS products/solutions with Product and Strategy.
• Strategize go-to-market and enable campaigns across direct and partner channels.
• Collaborate with Product, Sales, Marketing, and Legal to ensure compliant messaging and successful launches.

Conocimientos

Product marketing

Go-to-market

Messaging

Leadership

Strategic thinking

Communication

Educación

Bachelor's degree in Marketing, Business, Communications, or related field

Descripción del empleo

J.P. Morgan Payments is seeking a dynamic, strategic Vice President, Product Marketing to lead product marketing for a key Treasury Services Payments product line. In this high-impact role, you will own the positioning and messaging that clearly communicates our differentiated value to Treasury Services clients and prospects.

As the Vice President, Global Product Marketing Lead Treasury Services in Treasury Services, you will partner closely with leaders across Treasury Services (TS), Product, Strategy, and Commercialization to develop compelling client-ready narratives and materials that articulate benefits, outcomes, and proof points.

Job Responsibilities

• Analyze market trends, customer needs, and competitive dynamics to inform product strategy and identify growth opportunities. Synthesize competitive intelligence and user research to sharpen differentiation and positioning.
• Serve as the Treasury Services (TS) payments SME - maintain deep knowledge of client needs, competitor offerings, and industry trends; identify product gaps and opportunities for innovation.
• Own and continually refine the TS payments positioning and messaging framework across client/prospect segments and buyer personas. Create clear, differentiated value propositions by product/solution.
  • Own customer-facing messaging across website product pages and partner landing pages. Partner with Growth Marketing on SEO alignment and conversion-focused CTAs.
  • Partner with Product, Legal, Compliance, and Risk to validate claims, manage disclosures, and secure approvals; apply payments regulations and standards to ensure compliant messaging.
• Lead naming and packaging for TS products/solutions in partnership with Product and Strategy to ensure clarity, consistency, and market impact.
• Strategize and partner w/ channel marketers on go-to-market strategies for new and existing payments solutions across direct and partner channels, ensuring strong market fit and differentiated positioning.
  • Enable integrated campaigns with segment insights, positioning, and proof points; ensure message consistency and provide key content inputs. Advise on onboarding, activation, cross-sell, and upsell programs to drive adoption and expansion.
  • Partner with Commercialization and Marketing to inform compelling client-facing narratives and sales enablement materials.
• Work closely with Product, Sales, Commercialization, Operations, and Marketing to deliver seamless launches and sustain market success.

Required Qualifications, Capabilities, and Skills

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 8+ years of product marketing, go-to-market, or related experience, ideally in payments, B2B technology, SaaS, or financial services; Experience launching and scaling products through partner and direct channels; strong narrative and enablement portfolio.
• Proven experience developing clear and compelling value propositions that clearly differentiate our offering and communicate the superiority of our solutions.
• Experience defining segmentation, personas, and buying journeys to enable precise audience targeting for marketing strategies.
• Proven track record of launching and scaling products in competitive markets.
• Exceptional communication, storytelling, and stakeholder management skills.
• Strong analytical and strategic thinking abilities.
• Experience in the payments industry—candidates with a passion for technology-driven innovation and customer-centric marketing are encouraged to apply.

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

J.P. Morgan's Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world. Come join a strategic product marketing team.