Vice President, Creative & Content

NU Advisory Partners; United States; On-site; USD 180,000 - 280,000; Full time

Job summary

NU Advisory Partners seeks a Vice President of Creative & Content to lead a unified in-house studio serving multiple brands. You will set strategy, standards, workflow, and governance for a high-volume, performance-driven program.

You will oversee design, video, copy, and editorial teams, advancing AI-enabled production and collaborating with growth to drive conversions while maintaining a consistent brand identity across units.

Qualifications

• 10+ years in creative or content leadership, including managing teams across design, video, and writing and leading other managers.
• Experience building, scaling, or rebuilding an in-house creative team, with a well-formed view on workflow from request to delivery.
• Experience serving multiple internal clients who own their strategy and voice, while maintaining quality.
• Proven ability to bring structure to informal ways of working without slowing the team.
• Experience leading performance-driven creative at significant paid media spend with accountability for conversion results.
• Experience managing a visual identity and design framework across several brands or business units.
• Strong writing and editing skills, elevating copy and content strategy while growing the editorial team.
• Hands-on use of AI in creative production with concrete examples of impact.

Responsibilities

• Define the creative and content strategy, prioritizing high-impact work.
• Lead and develop teams across design, video, multimedia, and copywriting; grow talent as needed.
• Create a unified request, prioritization, and delivery process for internal partners with clear governance.
• Partner with growth and paid media on concepts, ads, and landing pages; own a structured testing plan tied to conversions.
• Build scalable ad, landing page, and template frameworks with the web team to maintain brand and volume.
• Guide editorial direction across campaign copy and storytelling; lead SEO and AI-powered content strategies.
• Bring AI into copywriting, design operations, and video editing to expand output.
• Maintain a consistent visual identity across brands and coordinate messaging standards with communications.
• Oversee agencies and freelancers, manage headcount and vendor budgets, deciding what to produce in-house.
• Shape a newly unified marketing organization alongside peer leaders in growth, lifecycle, and data.

Skills

Creative leadership

Team management

Editorial experience

AI in content

Strategic planning

Job description

NU Advisory Partners has been retained to lead the search for a Vice President, Creative & Content for a fast-growing organization. This leader will run a unified in-house creative and editorial function that serves several internal teams and brands, owning the standards, the workflow, and the output behind a high volume of performance-driven campaigns. The role suits a creative executive who pairs strong craft with operational rigor and is comfortable being measured on results.

About NU Advisory Partners

NU Advisory Partners is an AI-native executive search and advisory firm specializing in senior executive, operating, and board roles, with deep expertise in private capital-backed environments.

We're breaking the mold in an industry that hasn't changed in decades, pairing a top-tier team with tech, data, and AI to make search smarter, faster, and built for how businesses move today. The result? A better experience for clients, candidates, and ourselves. With 2,000+ searches and deep industry expertise, we deliver high-touch service and leadership talent that drives long-term value.

Key Responsibilities

• Define the creative and content strategy, deciding what the team takes on, what waits, and what gets declined so effort goes toward the highest-impact work
• Lead and develop a team spanning design, video, multimedia, and copywriting, coaching managers and individual contributors and adding talent as demand grows
• Create a single request, prioritization, and delivery process for every internal partner, with clear governance, capacity planning, and a fast track for urgent needs
• Partner with growth and paid media leaders on campaign concepts, ads, and landing pages, and own a structured testing plan tied to conversion results
• Build scalable ad, landing page, and template frameworks with the web team so the studio can produce at volume while staying on brand
• Guide editorial direction across campaign copy and storytelling, and lead an SEO and AI-search content approach that makes the organization the trusted source in its space
• Bring AI into copywriting, design operations, and video editing to significantly expand output
• Steward a consistent visual identity across multiple brands, and coordinate with communications on messaging standards and the line between campaign and press work
• Oversee agencies, freelancers, and decisions about what to produce in house versus outsource, managing headcount and vendor budgets
• Help shape a newly unified marketing organization alongside peer leaders in growth, lifecycle, and data

Qualifications & Experience

• 10+ years in creative or content leadership, including managing teams across design, video, and writing and leading other managers
• A track record of building, scaling, or rebuilding an in-house creative team, with a well-formed view on how work should flow, from request to delivery
• Experience serving multiple internal clients who own their own strategy and voice, while maintaining a consistent quality bar
• Proven ability to bring structure to informal ways of working without slowing the team down
• Experience leading performance-driven creative at significant paid media spend, with comfort being accountable for conversion results
• Experience managing a visual identity and design framework across several brands or business units
• Strong writing and editing skills, able to personally elevate copy and content strategy while growing the editorial team
• Hands-on use of AI in creative production, with concrete examples of how it changed a team's output
• Sound judgment on priorities and the candor to push back on requests while keeping stakeholder relationships strong
• Experience working in nonprofit, association, or other membership-driven organizations
• Agency leadership or deep video production experience is a plus