Vertical Product Marketing Lead — AI Growth & Adoption

OpenAI, Inc.; San Francisco (CA); Hybrid; USD 381,000 - 423,000; Full time

Benefits offered by this job

Relocation support

Medical, dental, and vision insurance

401(k) retirement plan with employer匹配

Paid parental leave and generous PTO

Job summary

OpenAI, Inc. in San Francisco is seeking a Senior Product Marketing Lead, Verticals to shape go-to-market in targeted industries. You’ll own the industry strategy, influence product and GTM decisions, and build executive customer relationships.

This senior role is based in San Francisco with a hybrid model (3 days in the office) and relocation assistance. You’ll work with Product, Sales, Solutions, Partnerships, Marketing, and Customer Success to deliver launches and customer programs, measuring

Qualifications

• 10+ years of experience leading product marketing at scale.
• Deep expertise in Financial Services, Healthcare, or Life Sciences.
• Ability to advise C-suite and translate complex tech into clear narratives.
• Proven track record delivering measurable business outcomes.
• Strong cross-functional leadership.

Responsibilities

• Own the industry strategy and growth plan. Assess market, select priority segments and use cases, and define where to focus.
• Shape product and go-to-market decisions with customer needs, market evidence, and competitive insight.
• Build executive customer relationships with senior leaders on priorities, AI opportunities, adoption barriers, and success metrics.
• Define OpenAI's industry positioning grounded in customer realities and product capabilities.
• Develop customer evidence by documenting outcomes and ROI and identifying repeatable use cases.
• Lead cross-functional execution by aligning Product, Sales, Solutions, Partnerships, Marketing, and CS around priorities.
• Set credibility and trust by coordinating with Policy, Legal, and Comms on accurate claims in regulated industries.
• Be accountable for results with measures tied to adoption, pipeline contribution, and market growth.

Job description

OpenAI, Inc. in San Francisco is seeking a Senior Product Marketing Lead, Verticals to shape go-to-market in targeted industries. You’ll own the industry strategy, influence product and GTM decisions, and build executive customer relationships.

This senior role is based in San Francisco with a hybrid model (3 days in the office) and relocation assistance. You’ll work with Product, Sales, Solutions, Partnerships, Marketing, and Customer Success to deliver launches and customer programs, measuring