Variable Marketing Finance Manager

JLR North America; New York (NY); Hybrid; USD 99,000 - 165,000; Full time

Benefits offered by this job

Hybrid work model

Competitive compensation

Job summary

JLR North America is seeking a Variable Marketing Finance Manager in Mahwah, NJ to lead incentive program planning and financial governance. You will partner with Sales, Marketing, Product Planning, and Financial Services to optimize spend and deliver actionable insights.

The role requires 5+ years in finance/FP&A with advanced Excel skills and SAP experience, plus strong communication and cross-functional collaboration abilities. Hybrid work schedule and competitive compensation are offered.

Qualifications

• Bachelor's degree in Accounting, Finance, or a related field.
• 5+ years of progressive management experience in finance, FP&A, accounting, or related disciplines.
• Strong financial analysis, forecasting, budgeting, and variance reporting experience.
• Experience managing or supporting incentive, pricing, marketing, or commercial finance programs.
• Advanced Microsoft Excel and financial modeling capabilities.

Responsibilities

• Lead the development and execution of quarterly vehicle incentive programs to support sales, profitability, and market share objectives.
• Manage the variable marketing expense budget, including forecasting, monitoring, and optimizing spend.
• Analyze competitor incentive activity, market trends, and customer behavior to inform pricing and promotional strategies.
• Provide financial insights and recommendations to senior leadership to support strategic decision-making.
• Partner with Sales, Product Planning, and Financial Services to align incentive programs with inventory, demand forecasts, and product lifecycle needs.
• Oversee monthly, quarterly, and annual forecasting, costing, and performance reporting for variable marketing activities.
• Manage program approvals, launch reviews, payment validation, and compliance with internal policies and accounting standards.
• Lead monthly close activities, including journal entries, reconciliations, and budget-to-actual variance analysis.
• Conduct reserve adequacy reviews, identifying financial risks, and partnering with stakeholders to resolve issues.
• Mentor and develop finance team members while driving continuous improvement in reporting and financial processes.

Skills

Excel

Financial modeling

Forecasting

Variance reporting

Analytical skills

Stakeholder influence

Communication skills

Education

Bachelor's degree in Finance or Accounting

Tools

SAP

Job description

POSITION: Variable Marketing Finance Manager

LOCATION: Mahwah, NJ

RECRUITMENT RANGE: $107,500-$165,000

Live the Exceptional With Soul. This is the singular purpose of JLR.

At the core of these experiences are the products themselves. The JLR brands have undergone a dramatic transformation over the past years.

JLR is reimagining the future of modern luxury by design through our distinct British brands. Our purpose is to ‘Live the Exceptional with Soul’ by being the proud creators of modern luxury and being guided by a set of behaviors we call our Creators’ Code: Customer Love; Unity; Integrity; Growth; Impact.

At JLR, we are passionate about our people. They are at the heart of our business. We are committed to fostering a diverse, inclusive culture that is representative of our global customers and the society in which we live; a culture in which every one of our employees can bring their authentic self to work and reach their full potential.

Reporting to the Finance Director, Controlling, the Variable Marketing Finance Manager is responsible for leading the financial planning, analysis, and governance of vehicle incentive programs. This role partners closely with Sales, Marketing, Product Planning, and Financial Services to develop competitive incentive strategies, optimize marketing spend, provide actionable business insights, and ensure financial targets are achieved while maintaining strong controls and compliance.

What you will be doing:

• Leading the development and execution of quarterly vehicle incentive programs to support sales, profitability, and market share objectives.


• Managing the variable marketing expense budget, including forecasting, monitoring, and optimizing spend.


• Analyzing competitor incentive activity, market trends, and customer behavior to inform pricing and promotional strategies.


• Providing financial insights and recommendations to senior leadership to support strategic decision-making.


• Partnering with Sales, Product Planning, and Financial Services to align incentive programs with inventory, demand forecasts, and product lifecycle needs.


• Overseeing monthly, quarterly, and annual forecasting, costing, and performance reporting for variable marketing activities.


• Managing program approvals, launch reviews, payment validation, and compliance with internal policies and accounting standards.


• Leading monthly close activities, including journal entries, reconciliations, and budget-to-actual variance analysis.


• Conducting reserve adequacy reviews, identifying financial risks, and partnering with stakeholders to resolve issues.


• Mentoring and developing finance team members while driving continuous improvement in reporting and financial processes.

What you will need:

• Bachelor's degree in Accounting, Finance, or a related field.


• 5+ years of progressive management experience in finance, financial planning & analysis, accounting, or related disciplines.


• Strong financial analysis, forecasting, budgeting, and variance reporting experience.


• Experience managing or supporting incentive, pricing, marketing, or commercial finance programs.


• Advanced Microsoft Excel and financial modeling capabilities.


• Experience working with SAP or similar ERP systems.


• Strong analytical and problem-solving skills with exceptional attention to detail.


• Proven ability to influence and collaborate with cross-functional stakeholders.


• Excellent communication and presentation skills, with the ability to translate complex data into actionable insights.


• Automotive industry experience and knowledge of vehicle incentives, subvention, or residual value analysis preferred.

Schedule: Hybrid Ways of Working (Monday, Tuesday, Thursday - office days; Wednesday and Friday - choice days)

Base pay offered may vary depending on multiple individualized components, including location, skills, experience, and market factors. The total compensation package for this position may also include other elements, including a target bonus in addition to a full range of medical/health, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick/personal, and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employees will be in an “at-will position”.

So Why Us?

• As a people-first company, working at JLR means opportunity, teamwork, and growth. That's why working here is so much more than a job.


• Be part of an international, inclusive, and open-minded company


• Global Bonus Program based on company performance


• You are never just a number. We take pride in taking care of our employees, doing everything we can to make sure that our teammates thrive both in and out of the office.


• Our employees receive a generous time off policy


• We offer a discounted Luxury Vehicle Car Program


• Employees also receive generous health care and retirement plans


• Quarterly Chair Massages


• Maternity/Paternity Leave


• Complimentary lunch


• And more!

Thank you for your interest in working for us, we love it here and think you will too!

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

JLR North America, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training.