User Retention Specialist

Airalo; United States; Remote; USD 79,000 - 113,000; Full time

Job summary

Airalo is seeking a skilled User Retention Specialist to boost engagement and reduce churn across a remote, Europe-wide team. You’ll design retention strategies, analyze customer behavior, and run targeted campaigns using Clevertap, Braze or MoEngage.

The role rewards experimentation, data-driven decisions, and cross-functional collaboration. This fully remote position supports global travelers, with salary ranges reflecting UK and Spain locations and a focus on scalable retention programs.

Qualifications

• 4+ years of extensive experience in user retention in performance-focused businesses.
• Strong understanding of retention use cases: churn prevention, win-back, loyalty, personalized recommendations, engagement tactics.
• Hands-on experience with CRM and retention tools like Clevertap/Braze/MoEngage or similar platforms.
• Data-driven mindset with ability to interpret complex data, segmentation, and retention metrics.
• Willingness to stay updated on trends and tools in user retention.

Responsibilities

• Develop and execute user retention strategies in collaboration with cross-functional teams.
• Utilize data insights to identify retention patterns and actionable improvements.
• Implement retention campaigns using CRM tools with personalized messaging and triggers.
• Refine customer segmentation to tailor initiatives for each segment.
• Monitor churn, CLTV, and repeat purchase metrics; generate progress reports.
• Run A/B tests to optimize campaigns, messaging, and tactics.

Skills

Retention strategies

CRM tools

Data analysis

A/B testing

Cross-functional collaboration

Tools

Clevertap

Braze

MoEngage

Job description

Help Us Build The Future of Travel

At Airalo, we’re making it easier for people to stay connected wherever they travel. As the world’s first eSIM store, we help millions of travelers access affordable mobile data in 200+ countries and regions across the world.

Today, we’re a team of 400+ people across 60+ countries, building a product used by travelers every day. We’ve grown quickly, but we’ve worked hard to keep what matters: trust, ownership, and the freedom for people to do great work without unnecessary layers or bureaucracy.

We’re fully remote by design, genuinely global, and united by a shared mission to make travel simpler for everyone.

Your Next Destination

• Location: Remote, anywhere in Spain or the UK.
• Contract:
  • Spain: Full-time, permanent contrato indefinido via Deel (our employer of record in Spain)
  • UK: Full-time, permanent
• Benefits: Learn more about our benefits here in this link - https://airalo-public.notion.site/Benefits-25396a97ffca81fb9bc1f0be479f1be3?pvs=74
• Languages: English is our main working language day to day, so you’ll need to be comfortable communicating in it both in meetings and async.

Curious what it’s actually like to work at Airalo? We’ve put together a guide for each of the hubs we hire from most, covering our benefits, remote culture, employment setup, and what our team values most:

• Life at Airalo · España : https://airalo-public.notion.site/life-at-airalo-espana
• Life at Airalo · United Kingdom : https://airalo-public.notion.site/life-at-airalo-united-kingdom

We are seeking a highly skilled and experienced User Retention Specialist to join our team. As a User Retention Specialist, you will play a crucial role in developing and implementing strategies to enhance customer engagement, reduce churn, and maximize user retention. This is a position that requires in-depth knowledge and hands‑on experience in user retention, specifically within performance‑focused businesses

Responsibilities include but are not limited to:

• Develop and execute user retention strategies: Collaborate with cross-functional teams to design and implement comprehensive user retention strategies
• Conduct data analysis: Utilize data-driven insights to identify user retention patterns, trends, and areas of improvement. Analyze customer behavior, engagement metrics, and churn rates to develop actionable recommendations.
• Implement retention campaigns: Utilize CRM and retention tools like Clevertap/Braze/Moengage to execute targeted retention campaigns with personalized messaging, and behavioral triggers. Optimize customer journeys to increase engagement, loyalty, and repeat purchases.
• Customer segmentation: Develop and refine customer segmentation strategies to identify different user segments based on behavior, demographics, and preferences. Tailor retention initiatives and messaging for each segment to drive maximum impact.
• Monitor and analyze retention metrics: Continuously track and analyze key retention metrics such as churn rate, customer lifetime value (CLTV), and repeat purchase rate. Generate regular reports to monitor progress, identify areas for improvement
• Test and optimize retention initiatives: Conduct A/B tests and experiments to evaluate the effectiveness of different retention initiatives. Optimize campaigns, messaging, and tactics based on data-driven insights to maximize user retention.
• Stay updated on industry trends: Keep abreast of the latest industry trends, best practices, and emerging technologies in user retention. Apply knowledge and insights to enhance the effectiveness of retention strategies and campaigns.

Must Haves

• 4+ years of extensive experience in user retention: Proven track record of developing and implementing successful user retention strategies in performance-focused businesses
• Knowledge of retention use cases: Strong understanding of various user retention use cases, including churn prevention, win‑back campaigns, loyalty programs, personalized recommendations, and engagement tactics.
• Hands‑on experience with CRM and retention tools: Proficiency in working with CRM platforms and retention tools like Clevertap/Braze/Moengage or similar platforms. Ability to leverage these tools to execute retention campaigns, segment customers, and analyze data.
• Data‑driven mindset: Excellent analytical skills with the ability to interpret complex data sets, draw actionable insights, and make data‑backed recommendations. Experience in analyzing user behavior, segmentation, and retention metrics.
• Continuous learner: Enthusiasm for staying updated on industry trends, best practices, and emerging technologies in user retention. Proactive approach to acquiring new skills and knowledge to enhance professional expertise.

Good to have:

• Prior experience in the tech, travel or telecommunications industry
• Clevertap experience
• Broad awareness of how user acquisition and user retention work together

£58,800 - £84,500 a year

At Airalo, we believe in roaming-free recruitment. Just as we provide clear connectivity for travelers, we provide clear salary ranges for our candidates.

Given this role is remote and available to candidates across some countries in Europe, this range represents the full salary range for this role across our available locations in the EU. To ensure equity based on where you reside we use a tiered location model:

UK £58,800 - £84,500

Spain: €42,800 - €61,500

Your Home Destination: Specific salary ranges used in offers are determined by where you reside. We’re committed to discussing these ranges openly during your first call with our Talent to ensure we’re aligned for takeoff!

Why People Join Us

Why people join us in Spain

We started Airalo to make staying connected effortless, wherever you are in the world. Today, millions of travelers rely on our eSIMs, and many of the people building the product were customers first.

Our team is united by a shared belief that great work happens when people are trusted to own what they do. As Airalo continues to grow, so do the opportunities to learn, take on new challenges, and make a real impact.

For many of our teammates in Spain, it’s the combination of stability, flexibility, and genuine work‑life balance that makes Airalo feel like home.

Why people join us in the UK

We started Airalo to make staying connected effortless, wherever you are in the world. Today, millions of travelers rely on our eSIMs, and many of the people building the product first discovered us as customers.

Our team spans 60+ countries, but what people often notice quickly is how work actually feels here. There’s trust to own what you do, space to focus without constant layers of process, and a clear sense of what you’re responsible for from day one.

As Airalo continues to grow, people tend to stay for a mix of things: the chance to work on a product used globally, the autonomy to shape how they work, and the opportunity to keep taking on new challenges without getting stuck in one lane.

Before You Hit Apply

We sincerely thank all applicants in advance for submitting their interest in this opportunity. Airalo is an equal‑opportunity employer and values diversity, equity & inclusion. We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing reasonable accommodations upon request for individuals with disabilities throughout our job interview process.