User Acquisition Manager (Meta)

Datacontroller Toogeza Ltd.; United States; Remote; USD 70,000 - 120,000; Full time

Benefits offered by this job

Remote or Hybrid work

Unlimited time off

Sport compensation

Psychologist compensation

Language courses compensation

Coworking compensation

Health insurance

Sick leave compensation

Team offsites

Merch

Birthday gifts

Job summary

Datacontroller Toogeza Ltd. is seeking an experienced User Acquisition Manager to lead UA campaigns across Meta and other channels. You will own performance metrics, optimize spend, and develop testable hypotheses to improve ROAS and CAC.

Collaboration with PMMs and the creative team is essential to enhance both product and ad creatives. The role requires strong analytical skills, a data-driven mindset, and the ability to adapt quickly to changing market conditions.

Qualifications

• 2+ years in user acquisition/performance marketing.
• Experience managing budgets over $100K on Meta.
• Strong understanding of key marketing metrics and their impact on performance.
• Strong analytical skills and data-driven decisions.
• Experience with Amplitude and Tableau.
• Structured thinking and systematic work approach.
• Creativity and ability to generate ideas and hypotheses.
• Ability to explain decisions with data.
• Ability to adapt quickly to changes.
• Intermediate or higher level of English.

Responsibilities

• Create, manage, and scale advertising campaigns (Meta and others).
• Optimize campaigns to achieve KPIs.
• Own key metrics such as ROAS, Spend, and more.
• Develop and test hypotheses to improve UA performance.
• Collaborate with PMMs and creative team to enhance product and creatives.
• Participate in brainstorming sessions and generate ideas.
• Research and analyze competitors’ UA strategies, channels, and creatives.

Skills

User acquisition

Performance marketing

Budget management

Analytics

Amplitude/Tableau

Data-driven decisions

Tools

Amplitude

Tableau

Job description

Currently, we are looking for an experienced User Acquisition Manager to join one of toogeza’s clients.

Requirements

• 2+ years of experience in user acquisition/performance marketing;
• Experience managing budgets over $100K on Meta;
• Strong understanding of key marketing metrics (CPM, CTR, CPC, CR, CPA, ROAS, ROI, LTV, CAC, Churn, Retention) and how they impact business performance;
• Strong analytical skills and ability to make data-driven decisions;
• Experience working with Amplitude/Tableau;
• Structured thinking and systematic work approach;
• Creativity and ability to generate high-quality ideas and hypotheses;
• Ability to explain and support your decisions with data;
• Ability to react quickly and adapt to changes;
• Intermediate or higher level of English.

Responsibilities

• Creating, managing, and scaling advertising campaigns (Meta and others);
• Optimizing ad campaigns to achieve KPIs;
• Owning key performance metrics such as ROAS, Spend, and others;
• Developing and testing hypotheses to optimize user acquisition performance;
• Working closely with PMMs and the creative team to enhance the product and ad creatives;
• Participating in creative brainstorming sessions and generating new ideas;
• Researching and analyzing competitors’ user acquisition strategies, including their channels and ad creatives.

What we offer

• Remote or Hybrid work. The choice is yours!;
• Time-off Policy — unlimited Out of office days;
• Sport and education compensations;
• Psychologists compensation;
• Language courses compensation;
• Coworking compensation;
• Health insurance;
• 100% Sick Leave Compensation;
• Team buildings and offsites (Spain, Italy, Poland and other);
• Merch;
• Birthday presents.