US Web3 Channels & Community Lead

Socket.dev; New York (NY); Hybrid; USD 179,000 - 215,000; Full time

Benefits offered by this job

Competitive compensation

Education subsidy

Wellness allowances

Comprehensive healthcare

Job summary

OKX is seeking a US-based Channels & Community Lead to enhance its presence across Western crypto communities. This role emphasizes building long-term relationships with KOLs, traders, and community leaders.

The ideal candidate will have a strong understanding of crypto culture and possess excellent communication skills. Compensation includes a competitive salary and comprehensive benefits.

Qualifications

• Deep understanding of Western crypto culture and dynamics.
• Strong communication skills comfortable with KOLs and community operators.
• Ability to connect channel activities with measurable business outcomes.

Responsibilities

• Build and maintain relationships with Western crypto KOLs and community leaders.
• Support GTM for various Web3 products and drive collaborations.
• Track channel performance to contribute to user growth and retention.

Skills

Relationship Building

Communication

Crypto Knowledge

Execution-oriented

Commercial Awareness

Job description

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

About the Opportunity

We are looking for a US-based Channels & Community Lead to help build our presence across Western crypto communities. This role will focus on building long-term relationships with KOLs, traders, community leaders, builders, and ecosystem partners, while also serving as a visible and credible voice in the Western Web3 market. The ideal candidate understands crypto-native culture, moves fast, builds trust naturally, and can turn relationships into measurable business outcomes.

What You’ll Be Doing

• Build and maintain relationships with Western KOLs, traders, community leaders, builders, and ecosystem partners.
• Develop a long-term network of high-quality channels across the US and broader Western crypto market.
• Identify active and influential traders, creators, and community nodes in each market cycle.
• Support GTM for DEX, X Layer, Wallet, and other Web3 products through channel activation and community distribution.
• Drive collaborations around new products, assets, campaigns, and ecosystem opportunities.
• Build and operate Western community initiatives, including trader groups, ambassador programs, and local community partnerships.
• Act as an external-facing voice for product updates, ecosystem developments, market opportunities, and community engagement.
• Work closely with Product, Growth, GTM, and Ecosystem teams to translate product capabilities into clear market narratives and distribution strategies.
• Collect market and user feedback while maintaining strong judgment on what is strategically relevant.
• Track channel performance and contribute to user growth, trading volume, revenue, and long-term ecosystem retention.

What We Look For In You

• Based in New York or the Bay Area, and able to work closely with the local team.
• Deep understanding of Western crypto culture, CT, onchain trading, Meme, DEX, and community dynamics.
• Strong communication and relationship-building skills; comfortable engaging directly with KOLs, traders, founders, and community operators.
• Highly execution-oriented, proactive, and comfortable operating in a fast-moving environment.
• Strong commercial sense and ability to connect channel activities with measurable business outcomes.
• Good product sense and ability to distinguish meaningful user feedback from short-term or low-quality requests.
• Comfortable building relationships from zero and following through until they become repeatable partnerships.
• Strong written and spoken English with the ability to communicate naturally in crypto-native communities.
• High ownership, strong judgment, and a clean professional reputation.

Nice to Haves

• Candidates with existing experience in Web3 BD, KOL relations, community growth, trading platforms, or crypto ecosystems.
• Candidates with established relationships across Western trader, KOL, or community networks.
• Candidates who have lived and worked in both Asian and Western environments are a plus.

Perks & Benefits

• Competitive total compensation package
• L&D programs and Education subsidy for employees' growth and development
• Various team building programs and company events
• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants
• More that we love to tell you along the process!

OKX Statement

OKX is committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, and non-job related physical or mental disability, or protected veteran status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

The salary range for this position is $178,888 to $214,666

The salary offered depends on a variety of factors, including job-related knowledge, skills, experience, and market location. In addition to the salary, a performance bonus and long-term incentives may be provided as part of the compensation package, as well as a full range of medical, financial, and/or other benefits, dependent on the position offered. Applicants should apply via OKX internal or external careers site.

Notice: All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. If in doubt, please apply directly through our official careers website.

Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.