US MedTech Marketing Director, OTTAVA Growth Lead

6267-Auris Health Inc. Legal Entity; Santa Clara (CA); On-site; USD 172,000 - 298,000; Full time

Job summary

Johnson & Johnson seeks a Director of US Marketing – OTTAVA to lead downstream marketing for the US, translating global strategy into local value narratives across clinical, economic, and operational dimensions. You will guide clinical marketing, engage KOLs, and build Centers of Excellence to drive adoption and market leadership.

Ideal candidates have 10+ years in MedTech marketing, experience launching robotic platforms, and strong cross‑functional leadership in large organizations.

Qualifications

• Bachelor’s degree required; MBA or advanced degree strongly preferred.
• 10+ years of experience in product marketing, downstream product management, or commercial marketing in MedTech or complex healthcare markets.
• Demonstrated success localizing global products into compelling market‑specific value propositions.
• Strong clinical marketing and KOL engagement experience.
• Ability to synthesize clinical, economic, and operational inputs into cohesive value narratives.
• Experienced in leading teams and launching products in large matrixed organizations.
• Track record in launching complex capital equipment, or robotic platforms and surgery procedural marketing.

Responsibilities

• Downstream Product Management & US Value Proposition Localization: Own downstream product management and product marketing for the US market, with localizing OTTAVA value proposition across clinical, economic, and operational dimensions.
• Translate global product strategy, roadmap, and evidence into US‑specific value narratives reflecting local practice patterns and buying dynamics.
• Serve as the primary US voice into Global Product Management and Global Marketing to ensure downstream insights inform global priorities.
• Clinical Marketing & Evidence Translation: Lead US clinical marketing strategy focused on converting evidence into downstream value messaging.
• Engage KOLs, early adopters, and clinical experts to generate insights and advocacy.
• Conduct structured market insight gathering to inform value proposition evolution.
• Ensure clinical insights are translated into downstream marketing content and fed back into global teams.
• Centers of Excellence (CoE) & Customer Advocacy: Own downstream strategy for US customer references and CoE, defining criteria for selection and scalable assets.
• Translate CoE experience into case studies, testimonials, and executive narratives.
• Maintain relationships at reference sites to support advocacy and peer influence.
• Downstream Commercial Interface: Build and own a Marketing Plan and ensure alignment with onboarding, adoption, and long‑term utilization.
• Provide governance over downstream content and monitor performance signals to refine value articulation.
• Note: This role does not own executional sales enablement or field marketing.

Skills

Product marketing

KOL engagement

Leadership

Healthcare marketing

Robotics marketing

Education

Bachelor's degree

MBA or advanced degree

Job description

Johnson & Johnson seeks a Director of US Marketing – OTTAVA to lead downstream marketing for the US, translating global strategy into local value narratives across clinical, economic, and operational dimensions. You will guide clinical marketing, engage KOLs, and build Centers of Excellence to drive adoption and market leadership.

Ideal candidates have 10+ years in MedTech marketing, experience launching robotic platforms, and strong cross‑functional leadership in large organizations.