Director, US Marketing - Ottava

Johnson Johnson

Santa Clara (CA)

On-site

USD 230,000 - 360,000

Full time

3 days ago
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Job summary

Johnson & Johnson’s OTTAVA team is seeking a Director of US Marketing to lead downstream product marketing in the US, with a focus on localizing the OTTAVA value proposition for surgeons, hospital leadership, and administrators in Santa Clara, CA, while remaining open to Cincinnati, OH or Raritan, NJ.

You will build and guide a high‑performing marketing team, translate clinical insights into compelling marketing content, engage KOLs, and drive US market strategies to meet forecasted procedural

Responsibilities

  • Downstream Product Management & US Value Proposition Localization: Own downstream product management and product marketing for the US market, with clear accountability for localizing OTTAVA's value proposition across clinical, economic, and operational dimensions.
  • Clinical Marketing & Evidence Translation: Lead US clinical marketing strategy focused on converting evidence and real-world experience into credible downstream value messaging.
  • Centers of Excellence (CoE) management and expansion to support US marketing execution.

Job description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Multi-Family Marketing

Job Category:

People Leader

All Job Posting Locations:

Cincinnati, Ohio, United States of America, Raritan, New Jersey, United States of America, Santa Clara, California, United States of America

Job Description:

Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that's reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world's most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting.

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

We are searching for the best talent for a Director, US Marketing - Ottava with preferred location in Santa Clara, CA but open to Cincinnati, OH, or Raritan, NJ.

A pre-identified candidate for consideration has been identified. However, all applications will be considered.

Purpose:

OTTAVA is Johnson & Johnson's first soft‑tissue surgical robotics platform, entering a highly competitive market with a compressed launch and scale curve. Success in the US will be determined by how effectively product value is localized, evidenced, and activated across diverse customer segments, not just by upstream product innovation.

The Director, US Marketing - OTTAVA is the downstream owner of US‑specific product marketing, clinical marketing, CoE site management and field marketing.

This leader serves as the primary downstream interface to Global Product Management, Corporate Communications and Branding, while partnering closely with Sales Teams, Customer Success, Professional Education, Sales Enablement and Commercial Operations.

The Director, Marketing will support the development/execution/delivery of all OTTAVA US Marketing strategies, business plans, and all aspects of commercial execution. These strategies will include customer & market insights, branding, market segmentation, product positioning, channel strategies, and building the clinical marketing team to manage KOL development. This will be critical in order to deliver forecasted procedural volume-based goals on a national level.

This role requires a forward-thinking, strategic leader who will lead a team that challenges the status quo in the dynamic and disruptive field of medical robotics.

You will be responsible for:
  1. Downstream Product Management & US Value Proposition Localization Own downstream product management and product marketing for the US market, with clear accountability for localizing the OTTAVA value proposition across clinical, economic, and operational dimensions keeping different US stakeholders in mind. Translate global product strategy, roadmap, and evidence into US‑specific value narratives that reflect local clinical practice patterns, customer economics, and buying dynamics Define how OTTAVA's value is articulated to different US stakeholders (surgeons, hospital leadership, administrators) across the customer lifecycle Serve as the primary US voice into Global Product Management and Global Marketing to ensure downstream insights, customer needs, and adoption realities inform global priorities
  2. Clinical Marketing & Evidence Translation Lead US clinical marketing strategy focused on converting evidence and real‑world experience into credible downstream value messaging Engage KOLs, early adopters, and clinical experts to generate insights, advocacy, and substantiation aligned to US market needs Conduct structured clinical and market insight gathering (procedure mix, workflow impact, utilization drivers, competitive context) to inform value proposition evolution Ensure clinical insights are consistently translated into downstream marketing content and fed back into global product and marketing teams
  3. Centers of Excellence (CoE)
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