US Brand Head — Growth & Strategy Leader

Opella; Morristown (AZ); On-site; USD 215,000 - 311,000; Full time

Job summary

Opella, Morristown-based, seeks a Brand Head for Allegra to lead US brand strategy, oversee P&L, and shape global-to-local market execution. This VP-level role reports to the Global Allegra leadership and aims to unify brand growth with sustainability and social impact.

You will be responsible for driving strategic brand initiatives, guiding cross-functional teams, and mentoring talent to build a high-performing marketing organization aligned with Opella’s growth framework.

Qualifications

• 15+ years of brand marketing experience in OTC or FMCG
• Global and large US market leadership experience
• Strong leadership and collaboration across organizations
• Challenger mindset and willingness to innovate
• People development and talent management
• Strong interpersonal skills

Responsibilities

• Member of Global Allegra Leadership Team to help drive company culture, strengthen values, and assist with further alignment of the US business and strategy with Global Allegra business and team.
• Strategic leadership and ownership for Allegra US business, the largest brand market combination within Opella, ensuring aligned Where to Play and How to Win choices along the Opella growth framework.
• Strong partnering with Global Central Team and cross-functional partners within the US organization.
• Guide team to create integrated consumer connections based on consumer journey and marketing mix analysis.
• Guardianship of brand equity and in-market brand fundamentals (pricing, portfolio, architecture, distribution, promotion).
• Definition of US innovation strategy to deliver brand growth in partnership with Global innovation team.
• Ownership of brand performance: Brand Health, market share, P&L, forecasting, demand and inventory planning.
• Oversight of Allegra Canada business in collaboration with Canada leadership.
• Strong social and cross-cultural skills with commitment to diversity, equity and inclusion.
• Lead people development through talent acquisition, training and succession planning.
• Lead transition to agile, digitally savvy marketing team.

Education

Bachelor’s degree

Masters/MBA preferred

Job description

Opella, Morristown-based, seeks a Brand Head for Allegra to lead US brand strategy, oversee P&L, and shape global-to-local market execution. This VP-level role reports to the Global Allegra leadership and aims to unify brand growth with sustainability and social impact.

You will be responsible for driving strategic brand initiatives, guiding cross-functional teams, and mentoring talent to build a high-performing marketing organization aligned with Opella’s growth framework.