University Social Media Strategist

Recent Jobs; Providence (RI); On-site; USD 85,000 - 105,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

Long-term disability insurance

Paid holidays

Sick time

Vacation time

401(k) retirement savings plan

Health care flexible spending accounts

Dependent care flexible spending plans

Educational assistance benefits

Employee assistance program

Job summary

Johnson & Wales University in Providence, RI, seeks a seasoned University-wide Social Media Manager to create, implement and oversee campuses' social media strategy and campaigns.

You will lead programs across departments, develop creative initiatives, monitor channels, measure outcomes, manage budgets and supervise staff, while ensuring alignment with university identity and crisis communications readiness.

Qualifications

• Bachelor's degree required or equivalent experience.
• Moderate amount of experience in higher education social media management or related field.

Responsibilities

• Creates, implements and manages universitywide social media programs and campaigns in accordance with university identity and communications standards.
• Develops creative and progressive initiatives in social networking, video sharing, web communities and other social media technologies to promote engagement with stakeholders.
• Determines social media opportunities across campuses and develops strategies for new and existing content production and delivery universitywide.
• Meets with university departments to plan social media campaigns and determines appropriate social media presence.
• Creates social media content and maintains the universitywide social media identity and messaging.
• Establishes metrics and tracks initiatives to measure effectiveness and plan continuous improvement.

Skills

Social media management

Higher education experience

Education

Bachelor's degree

Job description

Johnson & Wales University in Providence, RI, seeks a seasoned University-wide Social Media Manager to create, implement and oversee campuses' social media strategy and campaigns.

You will lead programs across departments, develop creative initiatives, monitor channels, measure outcomes, manage budgets and supervise staff, while ensuring alignment with university identity and crisis communications readiness.