U.S. Marketing & Launch Leader — Biopharma Growth

Zai Lab, Ltd.; South San Francisco (CA); Vor Ort; USD 300.000 - 431.000; Vollzeit

Zusammenfassung

Zai Lab Limited, headquartered in the U.S. with a South San Francisco, CA office, seeks a VP, US Marketing and Launch Lead to drive the first U.S. commercial launch and future pipeline launches.

You will own brand strategy, positioning, launch readiness, and lead cross-functional teams across Medical Affairs, Market Access, Regulatory, Sales, and Supply Chain. You will collaborate with global teams to align the U.S.

Qualifikationen

• Bachelor’s degree in business, life sciences, or related field.
• 15+ years of commercial experience in biopharma, including 10+ years in U.S. marketing.
• MBA/PhD or other advanced degree.
• Experience leading U.S. product launches.
• Experience in oncology, immunology, or hematology.
• Experience shaping asset strategy with R&D.
• Strong multichannel HCP and patient marketing.
• Knowledge of U.S. promotional regulations, market access, and payer strategy.
• Experience owning brand forecasts, budgets, and agency relationships.
• Operating experience in fast-paced biotech.
• Commercial or launch experience in ex-US markets (EU5, Japan, China).

Aufgaben

• Launch Strategy and Readiness: Lead U.S. launch planning for the first launch and subsequent pipeline launches, from pre-approval through early lifecycle.
• Brand Strategy and Positioning: Develop U.S. brand strategy, identity, positioning, and core messaging.
• Asset Strategy Partnership: Shape asset strategy with R&D and Global Product Leaders.
• Cross-Functional Launch Leadership: Lead U.S. launch team across Medical Affairs, Market Access, Regulatory, Sales, and Supply Chain.
• Market Access and Pricing: Inform pricing, payer value proposition, and patient support programs.
• Promotional Execution: Direct multichannel marketing and manage agency partners through reviews.
• Forecasting and Budget: Manage forecasts, budgets, and KPIs; oversee spend.
• People Leadership and Operations: Build and develop the U.S. marketing team and processes.
• Global Alignment: Align U.S. plan with global brand strategy and lifecycle plans.
• Field and Customer Presence: Maintain presence with sales, customers, and at congresses; travel up to 25%.

Kenntnisse

15+ years commercial experience

10+ years US marketing

Ausbildung

Bachelor’s degree in business, life sciences, or related field

Jobbeschreibung

Zai Lab Limited, headquartered in the U.S. with a South San Francisco, CA office, seeks a VP, US Marketing and Launch Lead to drive the first U.S. commercial launch and future pipeline launches.

You will own brand strategy, positioning, launch readiness, and lead cross-functional teams across Medical Affairs, Market Access, Regulatory, Sales, and Supply Chain. You will collaborate with global teams to align the U.S.