TV Engagement Lead - Live Sports & Entertainment

PTR Global; Cupertino (CA); Hybrid; USD 145,000 - 162,000; Full time

Job summary

PTR Global is seeking a Business Analyst III to own dashboard development and analytics support for Apple TV engagement across live sports and entertainment. You will partner with product, analytics, and editorial teams to drive content presentation decisions based on performance data.

The role demands cross-functional collaboration, fast-paced delivery, and an ability to translate data into strategic recommendations for senior executives.

Qualifications

• Minimum of 5+ years of experience in an analytical role with demonstrated business insights.
• Knowledge of streaming UI and engagement tactics, especially for live sports.
• Strong data storytelling and ability to present to executives.
• Experience with cross-functional collaboration in fast-paced environments.

Responsibilities

• Own dashboard development and analytics support for TV engagement.
• Collaborate with product, analytics, and editorial teams to guide content presentation.
• Measure engagement metrics and drive data-driven recommendations for improvements.
• Present analyses and recommendations to senior executives.

Skills

Data analysis

Excel

Tableau

Keynote

Data storytelling

Dashboarding

Education

Bachelor's degree

Tools

Tableau

Excel

Job description

PTR Global is seeking a Business Analyst III to own dashboard development and analytics support for Apple TV engagement across live sports and entertainment. You will partner with product, analytics, and editorial teams to drive content presentation decisions based on performance data.

The role demands cross-functional collaboration, fast-paced delivery, and an ability to translate data into strategic recommendations for senior executives.