TV Advertising Account Executive — Revenue Growth & Partnerships

Nexstar Media Group, Inc.; Augusta (GA); Vor Ort; USD 60.000 - 90.000; Vollzeit

Zusammenfassung

Nexstar Media Group, Inc. in Augusta, GA is seeking a Sales Account Executive to generate advertising revenue by calling on agencies and new prospects, and convincing potential clients of the merits of television advertising.

You will establish credible relationships with the local business community, make sales calls on existing and prospective clients, and develop advertising schedules in collaboration with station personnel to deliver effective campaigns.

Qualifikationen

• Bachelor’s degree required or equivalent
• Minimum one year’s experience in sales, preferably in media
• Valid driver’s license with acceptable driving record
• Experience achieving long-range objectives and implementing strategies to achieve them
• Proficiency with office equipment and computers

Aufgaben

• Generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of TV advertising merits.
• Implements strategies to grow revenue and exceed revenue goals.
• Establishes credible relationships with the local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains how specific types of advertising will promote products or services effectively.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.

Kenntnisse

Sales experience

Client relationships

Presentations

Strategic thinking

Ausbildung

Bachelor’s degree in Marketing, Advertising or Mass Communications, or related field

Jobbeschreibung

Nexstar Media Group, Inc. in Augusta, GA is seeking a Sales Account Executive to generate advertising revenue by calling on agencies and new prospects, and convincing potential clients of the merits of television advertising.

You will establish credible relationships with the local business community, make sales calls on existing and prospective clients, and develop advertising schedules in collaboration with station personnel to deliver effective campaigns.