Title SEO Analyst

The Amazing Race; New York (NY); Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative company is seeking a talented SEO Analyst to enhance online visibility and engagement for its portfolio of sites. This exciting role involves applying effective SEO strategies, conducting keyword research, and collaborating with cross-functional teams to optimize content and increase traffic conversion. The ideal candidate will have a robust understanding of SEO processes and tools, coupled with excellent communication skills. Join a forward-thinking team that is dedicated to staying ahead of industry trends and leveraging the latest in AI to drive success in the digital landscape.

Qualifications

• 4+ years of experience in an SEO role.
• Strong knowledge of SEO processes and algorithms.

Responsibilities

• Perform day-to-day SEO operations including keyword research.
• Monitor SEO performance against KPIs and provide reports.

Skills

SEO Processes

Keyword Research

Technical Auditing

Communication Skills

Content Strategy

Tools

SEO Tools

Google Search Console

Crawlers

Competitive Analysis Tools

Keyword Tools

Job description

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SEO Analyst

42716

New York, NY, US, 10036

Marketing

New York

Full-Time

Fully Remote

The SEO Analyst will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers for our portfolio of sites. This role will work primarily with our (News & Sports) sites.

Successful candidates will have proven success working with, and optimizing, multiple sites.

Primary Responsibilities

• Perform day-to-day SEO operations including keyword research, on-page auditing, and technical auditing
• Continuously audit and, working with the (News/Sports) SEO Director and editorial teams, creatively adjust content strategy to maximize quality and traffic conversion
• Use SEO tools effectively to identify opportunities
• Monitor SEO performance against KPIs
• Provide reports demonstrating the success of SEO strategies
• Collaborate with internal teams – Product, Editorial, etc. – to improve SEO tactics
• Stay updated on SEO industry trends/news, especially AI's impact on search, and how to generate traffic within AI on and off Google

Basic Qualifications

• 4+ years of experience in an SEO role
• Strong knowledge of SEO processes, algorithms, and tools
• Experience with SEO tools - crawlers, GSC, competitive analysis, keyword tools, etc.
• Excellent communication skills
• Experience with news SEO – Google News / Discover / Bing News (preferred)
• Experience with App Store / Google Play Store optimization (a plus)
• Ability to work collaboratively with cross-functional teams