TikTok Shop - Strategy & Business Analyst

TikTok Inc.; Seattle (WA); On-site; USD 103,000 - 144,000; Full time

Job summary

TikTok Inc. in the United States is seeking a Strategy & Analytics Associate for the Business Analytics team within TikTok Shop to help shape the growth of the US market. You will develop targets, build a metric system, and deliver data-driven recommendations to steer business decisions.

The role emphasizes market segmentation, trend tracking, and applying e-commerce analytics to uncover opportunities in merchant growth, traffic efficiency, and user behavior to drive revenue growth.

Qualifications

• Bachelor's degree or above, with 3+ years of work experience.
• Strong analytical skills and proficiency in data analysis tools such as SQL/Python.
• Experience in strategic consulting and analysis.
• Demonstrate strong communication and coordination skills, excellent logical thinking, and data sensitivity.
• Ability to quickly grasp business contexts and identify key business drivers behind data.

Responsibilities

• Develop short- and long-term scale and revenue targets with metrics and tracking.
• Provide data-driven recommendations for future strategy.
• Conduct market segmentation research and track industry trends.
• Apply e-commerce analytics frameworks to identify key drivers and simplify complex issues.
• Identify problems affecting merchant growth, traffic, and user behavior to grow revenue.

Skills

SQL

Python

Strategic analysis

Communication

Data sensitivity

Education

Bachelor's degree or above

Job description

Responsibilities

About The Team: The E-commerce Strategy team for TikTok Shop plays a critical role in setting direction and accelerating growth of the US market. The team operates at the center of global strategy planning, research and analysis, partnering closely with regional and industry leaders to identify market opportunity, determine operation directions and set key team targets. We are looking for a Strategy & Analytics Associate for Business Analytics team.

Responsibilities:

• - Develop short-term and long-term scale and revenue targets for our Global E-commerce business, focusing on establishing a metric system, setting business goals, and developing performance tracking mechanisms.
• - Leverage insights from analysis to provide informed recommendations for future business strategy.
• - Conduct thorough market segmentation research and track industry trends to identify potential business opportunities.
• - Familiarity with E-commerce business logic and analytical frameworks, possessing the ability to think structurally, provide data-driven insights, identify key factors, simplify complex issues, align thinking with business objectives.
• 5. Identify problems and business pain points (focusing on merchant growth, traffic efficiency/conversion, and user behavior) to help the business increase revenue.

Qualifications

Minimum Qualifications

• - Bachelor's degree or above, with 3+ years of work experience.
• - Strong analytical skills and proficiency in data analysis tools such as SQL/Python.
• - Experience in strategic consulting and analysis.
• - Demonstrate strong communication and coordination skills, excellent logical thinking, and data sensitivity.
• - Ability to quickly grasp business contexts and identify key business drivers behind data.

Preferred Qualifications:

• - Experience in operations analysis, business analysis, and data analysis in the e-commerce industry is strongly preferred.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $102600 - $143640 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

• 1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
• 2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
• 3. Exercising sound judgment.

Responsibilities

About The Team: The E-commerce Strategy team for TikTok Shop plays a critical role in setting direction and accelerating growth of the US market. The team operates at the center of global strategy planning, research and analysis, partnering closely with regional and industry leaders to identify market opportunity, determine operation directions and set key team targets. We are looking for a Strategy & Analytics Associate for Business Analytics team.

Responsibilities:

• - Develop short-term and long-term scale and revenue targets for our Global E-commerce business, focusing on establishing a metric system, setting business goals, and developing performance tracking mechanisms.
• - Leverage insights from analysis to provide informed recommendations for future business strategy.
• - Conduct thorough market segmentation research and track industry trends to identify potential business opportunities.
• - Familiarity with E-commerce business logic and analytical frameworks, possessing the ability to think structurally, provide data-driven insights, identify key factors, simplify complex issues, align thinking with business objectives.
• 5. Identify problems and business pain points (focusing on merchant growth, traffic efficiency/conversion, and user behavior) to help the business increase revenue.

Qualifications

Minimum Qualifications

• - Bachelor's degree or above, with 3+ years of work experience.
• - Strong analytical skills and proficiency in data analysis tools such as SQL/Python.
• - Experience in strategic consulting and analysis.
• - Demonstrate strong communication and coordination skills, excellent logical thinking, and data sensitivity.
• - Ability to quickly grasp business contexts and identify key business drivers behind data.

Preferred Qualifications:

• - Experience in operations analysis, business analysis, and data analysis in the e-commerce industry is strongly preferred.