Territory Manager - Grand Rapids, MI / South Bend, IN

BioRobotics; Grand Rapids (MI); On-site; USD 90,000 - 110,000; Full time

Job summary

BioRobotics is seeking a Territory Manager for the Grand Rapids, MI area to lead system launches and establish therapies as preferred options. The ideal candidate will have at least 5 years of experience in OR-based medical devices sales, driving procedural adoption, and managing complex hospital environments.

You will work closely with surgeons and hospital teams, ensuring procedural success and customer satisfaction, while maintaining a strong sales performance through account growth.

Qualifications

• 5+ years of experience in OR-based medical devices sales.
• Proven success in procedural adoption and account growth.
• Strong business acumen and practice integration experience.

Responsibilities

• Lead system launches and establish Procept’s therapies as preferred options.
• Meet or exceed quarterly sales quotas.
• Build strong relationships with surgeons and hospital stakeholders.

Skills

OR-based medical devices sales

Solution-selling skills

Strategic account management

Forecasting and CRM

Education

Bachelor’s degree

Job description

## Territory Manager - Grand Rapids, MI / South Bend, INApplylocations: Michigantime type: Full timeposted on: Posted Todayjob requisition id: 2026-R124**Company Overview**Embark on an enriching journey with PROCEPT BioRobotics, where our vision, mission, and values guide everything we do as a company. At PROCEPT, we put the patient first in everything we do and are committed to revolutionizing treatment for benign prostatic hyperplasia (BPH, otherwise known as prostate gland enlargement) through innovation in surgical robotics. As our company succeeds and grows, we improve the quality of life of patients, provide more effective treatment options for surgeons, uphold the trust of our shareholders. That starts with a commitment to our People with a focus on creating an evolving landscape for your career, brimming with transformative opportunities that provide continuous career growth opportunities.**Understanding PROCEPT's Culture**At PROCEPT, we believe every person matters. Every employee, every patient, every caregiver. Because we are here to create a revolution, and we believe in doing that by innovating everywhere with pathological optimism. We believe in being humble and highly engaged in the work we do, while also working together seamlessly for a common goal. At Procept, curiosity, ingenuity and conviction in the power technology will transform the lives of our patients and providers.And this doesn’t happen by accident. It starts with our live induction program that serves as an incubator for cross-functional team building, an immersion in Procept’s history, jam-packed interactive sessions with executive leadership and a crash-course in the mission and purpose of what we do. It continues with our one-of-a-kind management program designed to build the best managers in the industry, where our people managers across functions come together to exchange ideas and grow, as both managers and learners, in an environment that challenges, supports and broadens.We are fueled by the opportunity to give people their lives back. And we believe that it begins with YOU! At Procept, we push beyond just finding a work/life balance, we strive to find a work/life blend, a professional world that you are honored and impassioned to belong to, one that you can proudly share with your family, friends, and acquaintances.An opportunity at PROCEPT BioRobotics won’t just be about finding a job. It will be an opportunity for you to join a community devoted to making a difference in this world!**What Your Day-To-Day Will Involve:*** Lead system launches and establish Procept’s therapies as the preferred treatment options* Meet or exceed quarterly sales quotas through procedural volume growth within existing and new accounts* Develop comprehensive territory and account plans, including accurate forecasting and pipeline management* Build strong relationships with surgeons, OR teams, KOLs, and hospital stakeholders* Partner with Marketing and Clinical Specialists to onboard and train new physicians through the surgeon pathway* Collaborate proactively with Clinical Specialists, Capital, and Launch teams to coordinate account planning, share insights, and ensure seamless execution across pre- and post-installation phases* Provide case coverage support as needed (typically ~1 day per week) to ensure optimal customer experience and procedural success* Collaborate with surgeons and hospital teams to optimize patient pathways and expand patient access.* Understand the pathway of a patient inside the office of the surgeon dedicating time each week integrating into the practice* Facilitate customer change-management and drive standardization of workflows to overcome adoption barriers (e.g., surgeon behavior, scheduling blocks, OR learning curve)* Synthesize customer insights and market trends to inform Marketing and R&D priorities**What Success Looks Like*** **Sales Performance**: Quota attainment through procedural volume growth* **Account Retention**: Sustained engagement of active accounts and reactivation of dormant surgeons* **Operational Efficiency**: Increased procedural efficiency and optimized scheduling* **Collaboration**: Effective cross-team handoffs and change management across Sales, Clinical, and Capital teams* **Surgeon Satisfaction**: Positive surgeon feedback**The Qualifications We Need You to Possess*** Bachelor’s degree required* 5+ years of experience in OR-based medical devices sales* Proven success driving procedural adoption, account growth, and quota attainment* Strong business acumen with ability to manage complex hospital selling environments and practice integration experience selling inside a practice / clinic setting**The Qualifications We Would Like You to Possess*** Strong solution-selling and strategic account management skills* Proficient in surgeon training and onboarding* Relationship building across surgeons and hospital staff* Skilled in forecasting and CRM utilization* Demonstrated ability to have delivered financial results (e.g., quota)Pay Range for this role:$100,000 to $100,000