Territory Manager – Airway (VA/MD)

Verathon Inc.; Columbia (MD); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Additional Commission Potential

Wellness & Life Balance Programs

Growth & Development

Fun & Employee Engagement

Job summary

Verathon Inc. is a global medical device company focused on airway management, single-use bronchoscopy, and bladder volume measurement solutions that empower clinicians to improve patient care.

As a Field Sales Representative in Frederick, MD, you will drive demand for the GlideScope line, build relationships with clinical and administrative stakeholders, and execute strategic plans to meet monthly and quarterly targets while reporting market insights to leadership.

Qualifications

• 2+ years B2B outside sales experience.
• Must meet vendor credentialing requirements for healthcare systems (including COVID-19 vaccine).
• Must reside within territory; Frederick, MD area preferred.
• Must be insurable and have a valid driver's license.
• Must be able to lift up to 100 pounds and carry up to 25 pounds.
• Required overnight travel is 2 nights per month to cover western MD, northern VA, and northeast WV.

Responsibilities

• Strategically manage the GlideScope product line in the territory.
• Generate new business and maintain existing business by understanding needs and delivering presentations.
• Forecast and manage the sales pipeline to meet monthly, quarterly, and annual goals.
• Learn market information and provide accurate sales reporting to leadership.

Skills

Outside sales

Territory management

Presentation skills

Negotiation

Relationship building

Job description

You have the opportunity to bring your talents and develop your career in a rapidly growing and industry leading global medical device company in the airway management, sing-use bronchoscopy, and bladder volume measurement device markets.

We operate with a singular focus of empowering healthcare professionals to better serve their patients. Our unique products and services help clinicians see the hidden realities of the human body, giving them insights they need to optimize patient care.

For us, it starts with people: our team, our customers, and the patients they serve. Our innovation is based on finding new ways to offer simplicity where complexity exists. We also look for opportunities to increase the velocity of patient care, ultimately providing solutions that improve and extend patients’ lives.

Your Business

We developed the first video laryngoscope in 1999 and have since become the global market leader in video laryngoscope solutions. Today we offer a broad range of tools that include visualization systems, single-use and reusable blades, stylets, stats and video batons to support a variety of workflows and specialties.

We introduced BFlex bronchoscopes in 2019. Since then, we have expanded the range of the BFlex product line to support a variety of patient types and procedures. BFlex single-use bronchoscopes combine the convenience and accessibility of single-use tools with the performance you expect from a reusable bronchoscope. Paired with GlideScope, BFlex delivers the industry’s first total airway solution.

How will you add Value?

• Business Management: As a Verathon Sales Representative you will strategically manage the business in your territory to promote the Verathon GlideScope® product line. You will execute sales strategies and techniques to realize sales opportunities identified in the Total Available Market (TAM) segmentation and analysis
• Be a Trusted Partner: You will generate new business and maintain existing business by understanding the needs, building rapport, and influence customers by delivering presentations to customers including creative solutions to their problems. You will manage the relationships with key customer stakeholders like Clinical Nursing, C-suite Executives, Administration, and BioMed contacts.
• Achieve and Exceed Revenue Targets: You will generate a high volume of sales activity by in-person prospecting, product evaluations, proposal generation, customer presentations, and negotiations. You will forecast your business potential in order to ensure your sales pipeline supports achievement of monthly, quarterly, and annual goals.
• Understand your market: You will learn new industry and market information that allow you to adapt to shifts in market demand and strategy. You will engage in strategic business planning and execution and provide accurate and thorough sales reporting to leadership

Who are we looking for?

Key Attributes:

• Driven: You have incredible initiative and roadblocks are motivators to overcome barriers.
• Competitive: You refuse to lose and maintain motivation to pursue new business in the face of rejection. You never cross an ethical line and compete through effective preparation and planning.
• Organized and Disciplined Executor: You keep your business organized allowing you to have meticulous follow up and prepare material with a high standard of precision and thoroughness.
• Strategic & Structured Selling: You understand funnel and pipeline management and strategically manage your sales pipeline in order to achieve monthly, quarterly, and annual goals. You continually move the customer through the sales process and effectively negotiate with the customer based on a strong understanding of their constraints and priorities.
• Passion for improving patient lives: You are passionate about medical technology in order to improve and save patient lives. You draw on your clinical acumen to build rapport and influence decision making and strategy.

The Basic Requirements:

• 2+ years B2B outside sales experience
• Able to meet vendor credentialing requirements for all healthcare systems (including COVID-19 vaccine)
• Must be insurable and have a valid driver's license
• Must be able to lift up to 100 pounds and carry up to 25 pounds
• Must reside within territory, Frederick, MD area preferred
• Required overnight travel is 2 night per month, on average, to cover territory that includes western MD, northern VA, and northeast WV.
• Required to travel outside assigned territory for annual sales meeting, regional meetings and in person training, as needed

The Benefits of Working with Us

• Additional Commission Potential. $90,000-$120,000 (The variable incentive (commission) for this position is estimated to be within this range. Actual commission may be lower or higher depending on quota attainment. For new hires starting after January 1st, commissions with be pro-rated based on start date and quota).
• Wellness & Life Balance Programs. Competitive benefits package including medical, dental, vision, basic life insurance, auto allowance and a 401(k) matching plan. For more information, please visit our complete Benefits Summary https://www.verathon.com/sites/default/files/2026-02/US_Sales_Employee_Benefits_Summary.pdf.
• Growth & Development. Professional development programs, internal promotions, certification courses, and tuition reimbursement.
• Fun & Employee Engagement. Team appreciation events, team building activities and celebrations with a culture centered on employee engagement.

Our 7 Core Values

• Our Customers are at the Center of Everything We Do
• Continuous Improvement Creates Competitive Advantage
• Do the Right Thing; Do Things Right
• Enjoy the Journey

EEO

Research shows that women and underrepresented groups tend to apply to jobs only when they check every box on a job posting. If you’re currently reading this and hesitating to click "Apply" for that reason, we encourage you to go for it! Even if you are not a match for this role, we may have another opportunity that may be a great fit.

Verathon is an equal opportunity employer and strongly supports diversity in the workplace. We believe that diverse ideas, opinions and perspectives will build a strong foundation for success. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Verathon will be based on merit, qualifications, and abilities. Verathon does not discriminate in employment opportunities or practices on the basis of race, color, religion, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by law.

Verathon is a global medical device company committed to being a trusted partner to our customers and advancing patient care through innovative Airway Management and Urology solutions. For more than 40 years, we have worked alongside healthcare professionals to understand their needs and deliver high-quality technologies that provide lasting clinical and economic value.

Our portfolio includes leading GlideScope® video laryngoscopy and BFlex™ bronchoscopy solutions, BladderScan® bladder volume measurement, and a growing range of single-use Urology solutions. Behind our innovations is a diverse, global team united by a commitment to our customers, collaboration, and improving patient care.

Verathon, a business unit of Roper Technologies, is headquartered in Bothell, Washington, with international subsidiaries in Canada, Europe, and Asia Pacific.