Territory Manager - Airway (DC / VA North)

Verathon Inc.; Virginia (MN); Hybrid; USD 65,000 - 155,000; Full time

Benefits offered by this job

Competitive benefits package including medical, dental, and vision

401(k) matching plan

Professional development programs

Team appreciation events

Flexible work and wellness initiatives

Job summary

Verathon Inc. is seeking a Sales Representative to promote the GlideScope® product line in Minnesota, Virginia. Ideal candidates will have a Bachelor’s degree and at least 2 years of B2B outside sales experience, alongside a strong understanding of the healthcare market.

Responsibilities include managing customer relationships, generating new business, and achieving revenue targets through effective strategic selling. This position offers a base salary of $65,000 with the potential for additional commissions of $120,000-$155,000.

Qualifications

• Minimum 2+ years of B2B outside sales experience.
• Ability to meet vendor credentialing requirements for healthcare systems.
• Passionate about improving patient lives and medical technology.

Responsibilities

• Manage the business in your territory for Verathon GlideScope®.
• Generate new business and maintain existing customer relationships.
• Achieve and exceed revenue targets through sales activities.
• Adapt to market demand and engage in strategic business planning.

Skills

B2B Sales Experience

Strategic Selling

Relationship Management

Market Understanding

Initiative

Education

Bachelor's degree

Job description

Company Overview

Verathon is a global medical device company focused on supporting customers by being their trusted partner, delivering high-quality products that endure over time and ensure clinical and economic utility. Two areas where Verathon has significantly impacted patient care, and become the market leader in each, are bladder volume measurement and airway management. The company’s BladderScan portable ultrasound and GlideScope video laryngoscopy & bronchoscopy systems effectively address unmet needs for healthcare providers and meaningfully raise the standard of care for patients. Verathon, a subsidiary of Roper Technologies, is headquartered in Bothell, Washington, USA and has international subsidiaries in Canada, Europe and Asia Pacific. For more information, visit www.verathon.com.

Overview

Be Part of Our Story

You have the opportunity to bring your talents and develop your career in a rapidly growing and industry leading global medical device company in the airway management and single-use bronchoscopy device markets.

We operate with a singular focus of empowering healthcare professionals to better serve their patients. Our unique products and services help clinicians see the hidden realities of the human body, giving them insights they need to optimize patient care.

For us, it starts with people: our team, our customers, and the patients they serve. Our innovation is based on finding new ways to offer simplicity where complexity exists. We also look for opportunities to increase the velocity of patient care, ultimately providing solutions that improve and extend patients’ lives.

Your Business

GlideScope®:

We developed the first video laryngoscope in 1999 and have since become the global market leader in video laryngoscope solutions. Today we offer a broad range of tools that include visualization systems, single-use and reusable blades, stylets, stats and video batons to support a variety of workflows and specialties.

BFlex™:

We introduced BFlex bronchoscopes in 2019. Since then, we have expanded the range of the BFlex product line to support a variety of patient types and procedures. BFlex single-use bronchoscopes combine the convenience and accessibility of single-use tools with the performance you expect from a reusable bronchoscope. Paired with GlideScope, BFlex delivers the industry’s first total airway solution.

Responsibilities

How will you add Value?

• Business Management: As a Verathon Sales Representative you will strategically manage the business in your territory to promote the Verathon GlideScope® product line. You will execute sales strategies and techniques to realize sales opportunities identified in the Total Available Market (TAM) segmentation and analysis.
• Be a Trusted Partner: You will generate new business and maintain existing business by understanding the needs, building rapport, and influence customers by delivering presentations to customers including creative solutions to their problems. You will manage the relationships with key customer stakeholders like Clinical Nursing, C-suite Executives, Administration, and BioMed contacts.
• Achieve and Exceed Revenue Targets: You will generate a high volume of sales activity by in-person prospecting, product evaluations, proposal generation, customer presentations, and negotiations. You will forecast your business potential to ensure your sales pipeline supports the achievement of monthly, quarterly, and annual goals.
• Understand your market: You will learn new industry and market information that allows you to adapt to shifts in market demand and strategy. You will engage in strategic business planning and execution and provide accurate and thorough sales reporting to leadership.

Qualifications

Who are we looking for?

Key Attributes

• Driven: You have incredible initiative and roadblocks are motivators to overcome barriers.
• Competitive: You refuse to lose and maintain motivation to pursue new business in the face of rejection. You never cross an ethical line and compete through effective preparation and planning.
• Organized and Disciplined Executor: You keep your business organized allowing you to have meticulous follow up and prepare material with a high standard of precision and thoroughness.
• Strategic & Structured Selling: You understand funnel and pipeline management and strategically manage your sales pipeline in order to achieve monthly, quarterly, and annual goals. You continually move the customer through the sales process and effectively negotiate with the customer based on a strong understanding of their constraints and priorities.
• Passion for improving patient lives: You are passionate about medical technology in order to improve and save patient lives. You draw on your clinical acumen to build rapport and influence decision making and strategy.

Basic Requirements

• Bachelor’s degree
• 2+ years B2B outside sales experience
• Able to meet vendor credentialing requirements for all healthcare systems (including COVID-19 vaccine)
• Must be insurable and have a valid driver's licenseMust be able to lift up to 100 pounds and carry up to 25 pounds
• Must reside within territory, DC area preferred
• Required overnight travel is 3 nights per month, on average, to cover territory that includes DC to Harrisonburg, VA.
• Required to travel outside assigned territory for annual sales meeting, regional meetings and in person training, as needed

The Benefits of Working with Us

• Base Salary. $65,000
• Additional Commission Potential. $120,000-$155,000 (The variable incentive (commission) for this position is estimated to be within this range. Actual commission may be lower or higher depending on quota attainment. For new hires starting after January 1st, commissions with be pro-rated based on start date and quota).
• Wellness & Life Balance Programs. Competitive benefits package including medical, dental, vision, basic life insurance, auto allowance and a 401(k) matching plan. For more information, please visit our complete Benefits Summary
• Growth & Development. Professional development programs, internal promotions, certification courses, and tuition reimbursement.
• Fun & Employee Engagement. Team appreciation events, team building activities and celebrations with a culture centered on employee engagement.

For more information, please visit our complete Benefits Summary https://www.verathon.com/sites/default/files/2026-02/US_Sales_Employee_Benefits_Summary.pdf.

Our 7 Core Values

• Our Customers are at the Center of Everything We Do
• Winning Together
• Continuous Improvement Creates Competitive Advantage
• Be Better Be Different
• Do the Right Thing; Do Things Right
• We Are Genuine
• Enjoy the Journey

EEO

Verathon is an equal opportunity employer and strongly supports diversity in the workplace. We believe that diverse ideas, opinions and perspectives will build a strong foundation for success. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Verathon will be based on merit, qualifications, and abilities. Verathon does not discriminate in employment opportunities or practices on the basis of race, color, religion, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by law.