Technology Marketing Manager

General Dynamics Information Technology, Inc.; Merrifield (VA); On-site; USD 108,000 - 145,000; Full time

Job summary

General Dynamics Information Technology is seeking a dynamic Technology Marketing Manager to lead end-to-end marketing campaigns that spotlight the company’s technology offerings and drive enterprise growth.

You will build and execute integrated programs, collaborate with a cross-functional marketing team and stakeholders across Technology, guiding campaigns from concept through measurement, alignment with strategic priorities, and go-to-market execution across multiple channels, including

Qualifications

• Bachelor's degree required.
• 8+ years of combined marketing, corporate communications, brand management, and/or public relations agency experience with a Bachelor's degree (6+ years experience with Master's degree).
• Knowledge of US Federal Government IT industry services, systems, and products marketplace and related media.
• Experience in cross-channel marketing communications (PR, events, digital and social media).
• Strong writing and public speaking skills and interpersonal communication skills.
• Writing samples available upon request.

Responsibilities

• Building consultative relationships with subject matter experts, CTO/business development/growth teams, operational leaders, and GDIT’s broader technology ecosystem.
• Developing strategies to effectively market GDIT’s technology offerings, including creating engagement plans that align with business opportunities and enterprise goals.
• Consulting with external marketing vendors, media partners, and agency teams to deliver compelling marketing campaigns and outreach programs.
• Collaborating closely with key stakeholders to shape high‑impact marketing activities such as customer‑facing workshops, editorial articles, webinars, events, sponsorships, advertising, and more.
• Monitoring campaign performance and success metrics, providing timely updates to stakeholders while identifying areas for optimization and improvement.
• Proactively identifying opportunities to integrate GDIT’s technology expertise into marketing campaigns across our business verticals to strengthen brand differentiation.
• Working effectively within a large, matrixed organization—ensuring alignment and collaboration across multiple teams and levels of leadership.

Skills

Marketing Communications

Partnership Management

Technology Marketing

Education

Bachelor's degree

Job description

Job Details

Type of Requisition: Regular Clearance Level Must Currently Possess: None Clearance Level Must Be Able to Obtain: None Public Trust/Other Required: None Job Family: Marketing and Communications Job Qualifications: Skills: Marketing Communications (MarCom), Partnership Management, Technology Marketing Certifications: None Experience: 8 + years of related experience US Citizenship Required: No

Job Description

GDIT is seeking a dynamic, strategic marketing professional to join its growing corporate marketing team. As the Technology Marketing Manager for GDIT, you will play a pivotal role in shaping and advancing GDIT’s marketing efforts in support of the organization’s strategic growth goals. Your primary responsibility will be to develop and deliver impactful marketing campaigns that drive engagement and position GDIT for success in the technology space. In this role, you will oversee the end-to-end development, execution, and measurement of integrated technology marketing programs. Collaboration will be essential as you work closely with a talented creative marketing team, subject matter experts, and stakeholders across the Technology organization. Together, you’ll craft innovative, best‑in‑class marketing initiatives that amplify the value of GDIT’s technology expertise and solutions. This is an exciting leadership opportunity where you will contribute significantly to the go‑to‑market strategy of enterprise‑level campaigns, shaping both the strategic vision and day‑to‑day marketing execution. Working in close partnership with Technology leadership and business leads, you will ensure tight alignment between marketing efforts and the organization’s strategic priorities.

This position requires Hybrid to Falls Church, Virginia office 3 days per week

How you will make an impact

Some of the things you will be doing… Building consultative relationships with subject matter experts, CTO/business development/growth teams, operational leaders, and GDIT’s broader technology ecosystem. Developing strategies to effectively market GDIT’s technology offerings, including creating engagement plans that align with business opportunities and enterprise goals. Consulting with external marketing vendors, media partners, and agency teams to deliver compelling marketing campaigns and outreach programs. Collaborating closely with key stakeholders to shape high‑impact marketing activities such as customer‑facing workshops, editorial articles, webinars, events, sponsorships, advertising, and more. Monitoring campaign performance and success metrics, providing timely updates to stakeholders while identifying areas for optimization and improvement. Proactively identifying opportunities to integrate GDIT’s technology expertise into marketing campaigns across our business verticals to strengthen brand differentiation. Working effectively within a large, matrixed organization—ensuring alignment and collaboration across multiple teams and levels of leadership.

Who you are

Strategic thinker who can synthesize information from various sources to create an actionable point of view. Ability to translate strategic plans into actionable execution. Energy and creativity. Energy and enthusiasm are your hallmarks. You are a self‑starter and can juggle multiple priorities. A leader. Ability to influence, lead and coach across functional teams, a champion for new ideas and concepts. Proven ability to build relationships and influence decision making at senior levels. Business savvy. You understand how to connect marketing action to business outcomes. You understand how to strategically manage and invest budget. Team Player. Strong team player with a track record of cross‑functional collaboration. Experienced in Business‑to‑Business/ Business‑to‑Government Marketing/Technology Marketing, as well as creative problem‑solving and negotiation skills. Expertise. You have experience with alliance partner marketing and executing campaigns in the technology sector.

What you’ll need to succeed

• Education: Bachelor's degree required
• Experience: 8+ years of combined marketing, corporate communications, brand management, and/or public relations agency experience with a Bachelor's degree (6+ years experience with Master's degree)
• Technical skills: Knowledge of US Federal Government IT industry services, systems, and products marketplace and related media. Experience in cross‑channel marketing communications (PR, events, digital and social media) Strong and highly effective writing and public speaking skills and interpersonal communication skills. Writing samples available upon request
• Location: Hybrid to Falls Church, Virginia with an expectation of working in office three (3) days per week

Why join the team

• Join an award winning marketing team
• Collaborate with leading technology brands
• Lead high‑impact and creative marketing programs
• Autonomy to execute creative marketing initiatives
• Opportunity for career growth and potential management responsibilities
• Flexible working arrangements
• The ability to influence major initiatives

GDIT Is Your Place

• Growth: AI‑powered career tool that identifies career steps and learning opportunities
• Support: An internal mobility team focused on helping you achieve your career goals
• Rewards: Comprehensive benefits and wellness packages, 401K with company match, and competitive pay and paid time off
• Flexibility: Full‑flex work week to own your priorities at work and at home
• Community: Award‑winning culture of innovation and a military‑friendly workplace

Scheduled Weekly Hours: 40
Travel Required: Less than 10%
Telecommuting Options: Hybrid
Work Location: USA VA Falls Church

Total Rewards at GDIT

Our benefits package for all US‑based employees includes a variety of medical plan options, some with Health Savings Accounts, dental plan options, a vision plan, and a 401(k) plan offering the ability to contribute both pre and post‑tax dollars up to the IRS annual limits and receive a company match. To encourage work/life balance, GDIT offers employees full flex work weeks where possible and a variety of paid time off plans, including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave. To ensure our employees are able to protect their income, other offerings such as short and long‑term disability benefits, life, accidental death and dismemberment, personal accident, critical illness and business travel and accident insurance are provided or available. We regularly review our Total Rewards package to ensure our offerings are competitive and reflect what our employees have told us they value most.

Identity Verification Process

As part of the hiring process, we will ask you to complete an identity verification process that leverages advanced biometrics and artificial intelligence to ensure authenticity and protect against identity fraud. You are expected to be on camera during virtual interviews. We reserve the right to take your picture to verify your identity and prevent fraud. By proceeding, you authorize the collection, processing, and use of your biometric data for identity verification and security purposes.

About Our Work

We are GDIT. A global technology and professional services company that delivers technology solutions and mission services to every major agency across the U.S. government, defense and intelligence community. Our 26,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. We operate across 50+ countries worldwide, offering leading mission‑ready capabilities in AI, cloud, cyber and software development.

Equal Opportunity

Equal Opportunity Employer / Individuals with Disabilities / Protected Veterans Opportunity Owned From working with technologies like AI, cyber and cloud to careers in intelligence and health, we offer endless opportunities to apply your expertise to create a safer, smarter world.

Salary Range

The likely salary range for this position is $107,744 - $145,015. This is not, however, a guarantee of compensation or salary. Rather, salary will be set based on experience, geographic location and possibly contractual requirements and could fall outside of this range.