Technical Sales Representative, Masonry

Laticrete International; Denver (CO); Hybrid; USD 60,000 - 80,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Tuition reimbursement

13 paid holidays

Flexible spending

Life Insurance

Job summary

Laticrete International is seeking a Technical Sales Representative in Denver to promote Masonry Veneer Installation System (MVIS) products. The role involves achieving sales goals through contractor and distributor partnerships.

Candidates should have experience in sales of masonry products, strong communication skills, and a valid driver’s license. The position includes extensive travel (30-50%) within the territory.

Benefits include medical, dental, vision, 401k, and tuition reimbursement.

Qualifications

• Previous experience selling masonry veneer products or related building products strongly desired.
• Valid driver’s license and good driving record required.
• Physical strength to lift and carry 50 pounds.

Responsibilities

• Attend training sessions and travel with experienced sales reps.
• Introduce and demonstrate products.
• Maximize market penetration in assigned territory.

Skills

Sales experience with masonry veneer products

Communication skills

Self-motivation

Organizational skills

Spanish language proficiency

Education

High School Diploma

Bachelor's degree preferred

Tools

Microsoft Office

ERP and CRM systems

Job description

Benefits

• Medical
• Dental
• Vision
• 401k
• Tuition reimbursement
• 13 paid holidays + paid vacation & sick time
• Flexible spending
• Life Insurance, AD&D, Supplemental Insurance
• 1 week paid plant shutdown between Christmas and New Year's

Overview

Growing demand for high performance masonry veneer systems, LATICRETE is looking for a Technical Sales Representative to promote our Masonry Veneer Installation System (MVIS) products and system. The primary responsibility is to achieve sales goals by creating demand of our products and services through major contractor customers and distributor partners.

Responsibilities

• Attend training sessions and travel with experienced technical sales reps to learn company products, procedures, culture, and philosophy in dealing with customers.
• Introduce, demonstrate, and promote all current and new products.
• Assist and accompany distributor sales personnel in training and motivation at company technical training sessions on a periodic basis.
• Evaluate the territory distributor framework to assure sufficient coverage and efficiency and maintain distributor hopper list.
• Maximize market penetration in assigned territory.
• Implement pricing policies within market segments as directed.
• Design and execute distributor-level product promotion programs.
• Maintain Project Tracking files and Competitive Pricing files.
• Submit quarterly report summarizing LATICRETE performance and current competitive activity through intelligence gathering.
• Complete follow‑up on inquiries and leads provided by RSM.
• Investigate, document, and report all complaints and claims for service in territory and coordinate with Technical Service Division.
• Attend annual North America Sales Meeting and annual trade shows as assigned.
• LataVan participation periodically within assigned territory as required.
• Perform other directly related duties and accountabilities as delegated.

Qualifications

• Previous experience selling masonry veneer products or related building products strongly desired.
• High travel components (30‑50%) within territory.
• Valid driver’s license, current automobile insurance, and good driving record.
• Physical strength to lift and carry 50 pounds.
• High level of self‑motivation, strong organizational and written communication skills, creative thinking.
• Strong, aggressive personality.
• Spanish language proficiency (written and verbal) highly preferred.
• Intermediate knowledge of Microsoft Office (Word, Excel, PowerPoint), Outlook and Access, and functional proficiency in ERP and CRM systems (Oracle EnterpriseOne and CRM OnDemand preferred).
• Team cooperation – maintain a positive, cooperative attitude with all employees and customers.
• Desire to learn and grow professionally.
• Minimum educational requirement: High School Diploma (Bachelor’s degree preferred).
• Relocation, if required.

Travel

High travel components (30-50%) within territory.