Technical Sales Manager

Avery Dennison; Kentucky; Hybrid; USD 90,000 - 135,000; Full time

Benefits offered by this job

Inclusive Care Program

401(k) Plan with company match

Healthcare coverage

Paid Time Off

Job summary

Avery Dennison is seeking a Technical Sales Manager in Mentor, OH, with responsibility for leading a team of Inside Sales Reps and achieving sales objectives. The role focuses on translating marketing plans into effective tactics and developing strategic initiatives to drive growth.

This position emphasizes onboarding, training, and managing performance, while coordinating with other units to optimize pricing, territory planning, and budgets for sustained profitability.

Qualifications

• Bachelor's degree in Business, Marketing, or Engineering.
• Experience managing a technical sales team with direct reports.
• Ability to translate marketing plans into actionable sales tactics.
• Expertise in onboarding, training, performance management, and sales budgeting.
• Strong leadership, communication, and interpersonal skills.

Responsibilities

• Lead a team of Technical Sales Representatives and achieve plan objectives.
• Translate plans into localized sales tactics and initiatives.
• Set annual goals and manage territory and account strategies.
• Oversee pricing programs, budgets, and margins.
• Drive operational efficiency through standardization and cross-unit coordination.
• Develop and execute sales approaches for diverse customers and territories.

Skills

Team leadership

Training & onboarding

Strategic thinking

Sales management

Education

Bachelor's degree in Business/Marketing/Engineering

Job description

Why join Avery Dennison:

We are a global materials science and digital identification solutions company with locations in over 50 countries, and approximately 35,000 employees worldwide. As a science and innovation company, we believe that diverse teams are stronger teams. We are committed to fostering a culture of curiosity and courage, where you can grow your career with a company that has innovation in its DNA. Founded on creating real-world impact to enable a better future, we strive to provide an open, collaborative culture where diversity of thought is encouraged and respected. Hear from our employees about what it's like working at Avery Dennison. Learn more at www.averydennison.com.

Benefits:

At Avery Dennison, some of the great benefits we provide are:

• Inclusive Care Program: The program is available at no extra cost to all employees who have an Anthem medical plan that offers Inclusive Care and are looking for: Primary and specialty care from a provider with LGBTQ+ experience.

• Retirement Savings: Employee Savings Plan (401(k) Plan): Avery Dennison supports your retirement readiness financially through company contributions to the 401(k) Plan. We encourage you to save as much as possible to meet your goals. You receive an automatic contribution of 3% of eligible pay (even if you contribute $0) plus a matching contribution of 50% on the first 7% of eligible pay you contribute.

• Healthcare Coverage: Avery Dennison offers healthcare and insurance options to support you and your family based on your personal needs. The following benefits largely become available to you starting your first day of employment.

• Paid Time Off: We offer a generous vacation program that varies based upon your experience and position within Avery Dennison.

About the role:

As a Technical Sales Manager, this role leads a team of Technical Sales Representatives (Inside Sales Reps) and is responsible for achieving plan objectives within an assigned area. The Technical Sales Manager translates marketing plans and strategies into effective operational tactics for their team, with a strong focus on employee onboarding and training in products, customers, account management, and business development. This position provides strategic direction for segments, setting clear goals, strategies, and initiatives to drive the achievement of divisional financial and non-financial metrics.

Key Responsibilities:

This position operates on an on-site / hybrid schedule based in Mentor, OH.

• Cultivate a high-performing team by providing training and development opportunities in products, account management, and business development while maintaining a robust performance management system.

• Translate marketing plans, market dynamics, and customer requirements into actionable objectives, localized sales approaches, and effective operational tactics.

• Provide strategic direction and focused leadership for assigned segments, setting clear annual goals and initiatives to drive the achievement of financial and non-financial metrics.

• Oversee the development and management of territory and account strategies, pricing programs, and sales budgets to achieve price, mix, and margin targets.

• Drive continuous improvement and operational efficiency through process standardization, leveraging company best practices, and coordinating sales services across operational units.

2. Excellence in Execution – Driving Near-Term Results and Performance:

• Maximize productivity to ensure optimal cost efficiency and value realization for the business.

• Develop and execute localized, national, or strategic sales approaches for diverse customers, channels, and/or large geographical territories.

• Provide clear and focused leadership to eliminate obstacles to competitive advantage, leveraging global scale.

• Actively implement company best practices to enhance efficiency and improve profit margins.

• Deliver both short-term and long-term outcomes to build and sustain organizational credibility, thereby fostering opportunities for increased functional value.

• Translate market dynamics and customer requirements into actionable objectives that create a competitive edge.

• Continuously enhance the efficiency of daily operations through process standardization.

• Coordinate sales services with other service departments and operational units.

• Oversee the development and management of territory and account strategies to achieve price and mix targets.

• Supervise staff to ensure proactive identification of new accounts through effective screening, referrals, and prospecting techniques.

• Align the sales department to meet sales and margin targets.

• Collaborate with prospective customers to identify unfulfilled needs and initiate strategies leading to successful sales.

• Prepare and manage budgets for sales, margin, and expenses.

3. Strategic Transformation and Long-Term Strategy Development:

• Market Growth & Profitability:

  • Assist the Director in developing and implementing long-term sales strategies to increase market share and profitability.

  • Collaborate with marketing to formulate strategy and select key target markets.

• Customer-Centric Approach:

  • Identify prospective customers and unmet customer needs.

  • Determine and position customer product needs information regarding product quality, industry best practices, product applications, and consultative services.

  • Define the value proposition to the market, customers, and industry, including service, price, and product platform strategies.

• Product & Process Innovation:

  • Identify products and processes needed to meet customer needs.

  • Develop and execute appropriate business plans/multi-generation product plans to identify trends, opportunities for marketplace advantage, and new ideas for products, processes, and services.

  • Develop a pipeline of growth opportunities using Horizon methodologies.

• Pricing & Benchmarking:

  • Establish pricing programs and strategies.

  • Lead benchmarking of sales-related topics in support of area goals.

Qualifications:

• Bachelor's degree in a relevant field such as Business, Marketing, or Engineering.

• Proven experience in sales management within a technical sales environment, with direct reports.

• Demonstrated ability to translate marketing plans into operational tactics and execute localized, national, or strategic sales approaches.

• Strong expertise in employee onboarding, training, performance management, and budgeting for sales, margin, and expense plans.

• Excellent leadership, communication, and interpersonal skills, with a strong commitment to organizational policies, ethics, and values.

Pay Transparency:

The salary range for this position is $90,000 - $134,500 / year. The hiring base salary range above represents what Avery Dennison reasonably expects to pay for this position as of the date of this posting. Actual salaries will vary within the range, and in some circumstances may be above or below the range, based on various factors including but not limited to a candidate’s relevant skills, experience, education and training, and location, as well as the job scope and complexity, responsibilities, and regular and/or necessary travel required for the position, which may change depending on the candidate pool. Avery Dennison reserves the right to modify this information at any time, subject to applicable law.

Equal Opportunity Employer:

Avery Dennison is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status, or any other protected status.

Reasonable Accommodations Notice:

If you require accommodations to view or apply for a job, alternative methods are available to submit an application. Please contact [phone] or [e-mail] to discuss reasonable accommodations.

Identity Verification Notice:

To maintain the integrity of our hiring process and protect our candidates from identity fraud, we require video and/or in-person interviews. As part of this verification, we may also ask you to take a brief photo. This image is used exclusively to ensure identity consistency and will be permanently deleted once the hiring process concludes.

Pre-employment Screening Notice:

As part of our commitment to maintaining a safe and productive work environment, Avery Dennison requires all final candidates to successfully complete a comprehensive background check and a drug screening. These checks are conducted post-offer and are a condition of employment. All results will be considered in accordance with applicable local, state, and federal laws.