Technical Marketing Manager

ChargePoint; United States; Remote; USD 125,000 - 190,000; Full time

Job summary

ChargePoint is seeking a Technical Marketing Manager to bridge engineering and the market by translating complex EV charging products into clear, compelling technical narratives. This role will support networked charging hardware, energy management software, and fleet solutions.

You will create high-impact technical content, enable sales and partners with accurate positioning, and ensure technical materials stay current as products evolve.

Qualifications

• 8+ years in Technical Marketing, Product Marketing, Solutions Marketing, Technical Product Marketing, Sales Engineering, or Solutions Engineering roles.
• Technical background in EV charging, energy management, fleet electrification or related energy technologies (e.g., knowledge of protocols such as OCPP).
• Proven ability to independently create technical marketing content (white papers, solution briefs, competitive analyses, architecture diagrams, integration guides, demos).
• Strong written communication to translate complex technical concepts into customer-facing messaging and technical narratives.
• Comfortable working hands-on with products and collaborating with engineering, product management, and solutions engineering teams.
• Experience using AI tools to support content creation, research, and analysis.

Responsibilities

• Create high-impact technical content to explain complex EV charging products to buyers.
• Enable sales and partners with accurate positioning and technical narratives.
• Ensure technical materials stay current as products evolve through close collaboration with product and solutions engineering teams.
• Engage externally through events and customer briefings to support awareness and adoption.

Skills

Technical marketing

Product marketing

Solutions engineering

Sales enablement

Go-to-market

AI tools

Content creation

Public speaking

Tools

OCPP

Job description

About Us

With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world’s leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality.

Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market.

At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us.

Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come.

Reports To

Chief Marketing and Growth Officer

What You Will Be Doing

ChargePoint is seeking a Technical Marketing Manager to bridge engineering and the market by translating complex EV charging products into clear, compelling technical narratives. This role will support networked charging hardware, energy management software, and fleet solutions.

You will create high-Impact technical content, enable sales and partners with accurate positioning, and ensure technical materials stay current as products evolve. This role requires close collaboration with product management and solutions engineering, as well as external engagement through events and customer briefings.

What You Will Bring to ChargePoint

You bring the ability to turn technical product details into buyer-focused storytelling that drives understanding and adoption. Your work will improve sales effectiveness, strengthen product differentiation, and ensure customers and partners have clear, accurate technical guidance. You operate independently, stay close to evolving product capabilities, and use modern tools, including AI, to scale content creation and maintain quality.

The ideal candidate will have prior Technical Marketing, Product Marketing, Solutions Engineering, or Sales Engineering experience supporting complex technical products. Candidates should be able to demonstrate ownership of technical content, customer-facing product messaging, technical enablement, demos, and cross-functional collaboration with product and engineering teams. Candidates with a background in Sales Engineering, Solutions Engineering, or Solutions Architecture who are looking to transition into Technical Marketing are strongly encouraged to apply.

Requirements

• 8+ years of experience in Technical Marketing, Product Marketing, Solutions Marketing, Technical Product Marketing, Sales Engineering, or Solutions Engineering roles supporting complex technical products, including experience owning positioning, technical content, sales enablement, and go-to-market initiatives.
• Technical background in EV charging, energy management, fleet electrification, charging infrastructure, or related energy technologies, including knowledge of protocols such as OCPP and connected energy ecosystems.
• Proven ability to independently create technical marketing content (e.g., white papers, solution briefs, competitive analyses, architecture diagrams, integration guides, demos)
• Strong written communication skills with the ability to clearly translate complex technical concepts into customer-facing messaging and technical narratives
• Comfortable working hands-on with products and collaborating closely with engineering, product management, and solutions engineering teams
• Experience using AI tools to support content creation, research, and analysis

Preferred Skills

• Experience developing competitive technical comparisons based on product capabilities
• Familiarity with creating architecture diagrams and integration guides
• Experience supporting product launches with technical positioning, sales enablement, and technical training materials
• Track record of maintaining and scaling technical content libraries
• Public speaking experience at industry events, webinars, or customer briefings

Location

Remote

ChargePoint is committed to fair and equitable compensation practices. The targeted US salary range for roles at this operating level is $125,000 to $190,000. This range represents base salary and does not reflect equity, benefits or variable pay where applicable. Actual base salaries are based on several factors unique to each candidate, including but not limited to skill set, experience, certifications and specific work location.

We are committed to an inclusive and diverse team. ChargePoint is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.

If there is a match between your experiences/skills and the Company needs, we will contact you directly.

ChargePoint is committed to fostering an inclusive workplace that welcomes and supports all qualified individuals. In alignment with this commitment, we ensure that persons with disabilities are provided with reasonable accommodations throughout the employment process.

If you need a reasonable accommodation to participate in the application or interview process, to perform essential job functions, or to access any other benefits and privileges of employment, please contact us at [e-mail].

ChargePoint is an equal opportunity employer.