Technical Ad Producer

Yelp; United States; Remote; USD 95,000 - 135,000; Full time

Benefits offered by this job

Healthcare coverage

PTO 15 days

Holidays

Parental leave 14 weeks

Wellness stipend

WFH reimbursement

FSA

401(k) plan

ESOP

Bonus potential

Job summary

Yelp is seeking a Technical Ad Producer to be the primary creative consultant and technical troubleshooter for our Enterprise partners. You will bridge client objectives, internal policies, and end-to-end campaign execution across Sales, AM, Ad Ops, Product, and Engineering to deliver high-performing, policy-compliant creatives.

You’ll develop assets for Display, Video, CTV, Native, DOOH, and Audio on platforms like The Trade Desk, with hands-on HTML5/CSS/JS workflows and advanced tracking

Qualifications

• 5+ years in digital ad design, creative strategy or art direction, with enterprise client exposure.
• Strong communication and presentation skills for executive audiences.
• Experience translating brand objectives into scalable ad assets and workflows.

Responsibilities

• Serve as the creative authority and escalation point for enterprise clients on ad strategy.
• Guide clients in high-impact layouts and creative executions aligned with KPIs.
• Explain policies and technical standards clearly to ensure compliance.
• Collaborate with sales, AM, ad ops, product, and engineering to ensure seamless campaigns.
• Apply CRO and analytics to drive measurable ad performance improvements.
• Develop assets for Yelp campaigns across Display, Video, CTV, Native, DOOH and Audio.
• Oversee QA/trafficking of assets and work with Celtra when appropriate.

Skills

Digital ad design

Creative strategy

Art direction

Client relationships

Communication

Analytics

Ad serving

HTML5 ad coding

Tools

Figma

Adobe Creative Suite

Google Web Designer

HTML5/CSS/JS

Job description

Summary

As the Technical Ad Producer, you will act as the primary creative consultant and technical troubleshooter for our Enterprise partners, serving as the bridge between client brand objectives, internal advertising policies, and technical campaign execution. Reporting to the Director, Technical Ad Production, you will be the strategic escalation point for high-value clients, supporting the delivery of high-performing, policy-compliant creative assets. This is a high-impact, client-facing role within our in-house managed services vision, where you’ll partner with colleagues across Sales, Account Management, Ad Operations, and technical teams to drive end to end campaign success for the world’s most recognized brands.

What you'll do:

• Serve as the creative authority and escalation point for enterprise clients, translating brand objectives into effective digital ad strategies and assets.
• Guide clients in developing high-impact ad layouts and creative executions that align with brand identity and campaign KPIs.
• Clearly explain advertising policies, technical standards, and the rationale behind company guidelines to clients, ensuring both compliance and client satisfaction.
• Collaborate cross-functionally with sales, account management, ad operations, product, and engineering teams to deliver seamless campaign execution and resolve creative challenges.
• Apply deep knowledge of conversion rate optimization (CRO) and display ad analytics to drive measurable improvements in ad performance.
• Proactively address and resolve creative friction by offering innovative, policy-compliant solutions that honor both client vision and company standards.
• Provide ongoing feedback to leadership and internal teams to support continuous improvement in creative processes, policies, and client outcomes.
• Develop and execute creative assets for Yelp Website campaigns and full-funnel programmatic channels—including Display, Video, CTV, Native, DOOH, and Audio—serving on platforms such as The Trade Desk.
• Participate in the production, QA, and trafficking of creative assets—ensuring technical compatibility, adherence to specifications, and optimal performance—by working both autonomously and, when applicable, in collaboration with our creative partner Celtra.

What it takes to succeed:

• 5+ years of experience in digital ad design, creative strategy, or art direction, with proven success in client-facing roles.
• Exceptional communication, presentation, and negotiation skills, with direct experience managing enterprise-level relationships.
• Deep understanding of creative elements that drive ad engagement and conversion, and experience using analytics to optimize performance.
• Strong familiarity with ad serving mechanics, trafficking processes, asset specifications, and digital ad operations.
• Advanced proficiency in creative and prototyping tools (e.g., Figma, Adobe Creative Suite, Google Web Designer).
• Ability to work cross-functionally with technical, operational, and business stakeholders in a fast-paced environment.
• Develop and troubleshoot custom HTML5, CSS, and JavaScript ad creatives to ensure compatibility and optimal performance across platforms.
• Collaborate with engineering and product teams to implement advanced tracking solutions, using coding expertise to support technical integrations.
• Utilize scripting languages (e.g., Python, JavaScript) to automate creative production workflows and QA processes.
• Leverage coding skills to diagnose and resolve technical issues in ad serving, creative rendering, and data collection.
• Experience articulating complex technical or policy concepts to non-technical audiences.

What you'll get:

• Effective your first day: Full medical, vision, and dental
• 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday
• Up to 14 weeks of parental leave
• Monthly wellness subsidy
• Work from home reimbursement
• Flexible spending account
• 401(k) retirement savings plan
• Employee stock purchase plan
• Compensation range for this position is $95k–$135k annually.
• You may also be offered a bonus and benefits.

Closing

At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”

We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience.

We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California).

Where required by law, a criminal background check will not be conducted until after a conditional offer of employment is made, and any evaluation of a candidate's criminal background check will be subject to an individualized assessment that takes into account the candidate's specific criminal records and the responsibilities and requirements of the particular role.

We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at [e-mail] or 415-969-8488.